Outdoor gear for dogs on adventures. ↟⇞↟⇞↟ Lifetime warranty. California based. We donate one cup of dog food for every order placed.
Followers
401.9K
Following
1.9K
Total Posts
Engagement Rate
0.05%
Avg Likes
214
Avg Comments
Wilderdog runs a verified Pets brand account with 401.9K followers on Instagram. Its posts sit across pets and food. To date Wilderdog has posted 4,416 times, currently around 8 posts a week. Typical posts draw 214 likes and 6 comments, putting engagement at 0.05%.
The Pets account Wilderdog has posted 4,416 times on Instagram and drawn 401.9K followers.
Wilderdog's 0.05% engagement rate is in the bottom quarter (median: 1.06%) among Pets accounts with 100K–1M followers, measured across 694 accounts in the InstME index.
Roughly one in 35 likes comes with a comment, a healthy amount of conversation.
Wilderdog's output runs to about 8 posts per week, more than one per day.
The account follows just 1,885 others against 401.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,400–$2,600
Based on 401.9K followers and a 0.05% engagement rate, a single sponsored post by Wilderdog is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Pets creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
Secondary: Food
| Metric | Wilderdog | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 1.06% |
| Average likes | 214 | 2,332 |
| Average comments | 6 | 55 |
| Posts per week | 8.23 | 0.87 |
Median values from 694 Pets accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Wilderdog is a verified pets brand on Instagram, with 401.9K followers.
Wilderdog has 401,862 followers on Instagram (401.9K) as of Jul 9, 2026.
Wilderdog's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.06%) for Pets accounts with 100K–1M followers in the InstME index.
Posts by Wilderdog average 214 likes and 6 comments.
Wilderdog posts about 8 times per week on average.
Wilderdog is registered as a business account on Instagram and is verified.
Wilderdog is categorized as a pets and food account in the InstME index, based on the profile's bio and Instagram category across 4,416 posts.
Yes. Wilderdog carries the blue verified badge on Instagram.
A sponsored post from Wilderdog is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,416
6
Posts / Week
8.23
Growth Score
1 / 100
Follower Ratio
213.2×
Engagement
5.91%
