TV & Wireless 📺📻 Useless w/DMs: PR: Toto The Ninja Cat on stage at Little Angel Theatre now 🐈⬛
Followers
969.1K
Following
7.5K
Total Posts
Engagement Rate
1.29%
Avg Likes
12,342
Avg Comments
Dermot O'Leary is a verified Pets brand on Instagram, tracked in the InstME index with 969.1K followers. To date Dermot O'Leary has posted 2,936 times, currently less than one post a week. Engagement runs at 1.29%, or about 12,342 likes and 129 comments per post.
Dermotoleary is a Pets account whose 2,936 posts have grown a following of 969.1K on Instagram.
Compared with 694 other Pets accounts with 100K–1M followers in the InstME index, Dermotoleary's 1.29% engagement rate is above the median of 1.06%.
Roughly one in 95 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
Dermotoleary's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 969.1K followers but only 7,546 accounts followed back, Dermotoleary shows the ratio of a well-established account.
Estimated sponsored-post value
$4,400–$8,100
Based on 969.1K followers and a 1.29% engagement rate, a single sponsored post by Dermotoleary is worth an estimated $4,400–$8,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dermotoleary | Cohort median |
|---|---|---|
| Engagement rate | 1.29% | 1.06% |
| Average likes | 12,342 | 2,332 |
| Average comments | 129 | 55 |
| Posts per week | 0.38 | 0.87 |
Median values from 694 Pets accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Dermot O'Leary is a verified pets brand on Instagram, with 969.1K followers.
Dermot O'Leary posts on Instagram as @dermotoleary.
Dermot O'Leary has 969,054 followers on Instagram (969.1K) as of Jul 14, 2026.
Dermot O'Leary's engagement rate is 1.29%, calculated from average likes and comments per post relative to followers. That is above the median of 1.06% for Pets accounts with 100K–1M followers in the InstME index.
Posts by Dermot O'Leary average 12,342 likes and 129 comments.
Dermot O'Leary posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Dermot O'Leary's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Dermot O'Leary is registered as a business account on Instagram and is verified.
Dermot O'Leary is categorized as a pets account in the InstME index, based on the profile's bio and Instagram category across 2,936 posts.
2,936
129
Posts / Week
0.38
Growth Score
25.8 / 100
ER Rank
Top 47%
Predominantly women · mostly 18–34
Typical for Pets creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
Engagement
0.48%
Yes. Dermot O'Leary carries the blue verified badge on Instagram.
A sponsored post from Dermot O'Leary is estimated at $4,400 to $8,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
