Skincare that looks like makeup by @gucciwestman 💕
Followers
539.7K
Following
307
Total Posts
Engagement Rate
0.06%
Avg Likes
330
Avg Comments
Westman Atelier is a verified Beauty brand on Instagram, tracked in the InstME index with 539.7K followers. The account posts mainly around beauty and automotive topics. Westman Atelier has shared 2,287 posts to date, currently around 4 posts a week. Posts average 330 likes and 12 comments, an engagement rate of 0.06%.
The Beauty account Westmanatelier has posted 2,287 times on Instagram and drawn 539.7K followers.
Among 1,553 Beauty accounts with 100K–1M followers in the InstME index, Westmanatelier's 0.06% engagement rate comes in in the bottom quarter (median: 0.47%).
The comment-to-like ratio works out to one comment per 28 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 4 posts per week.
Westmanatelier comes in at 76/100 for audience quality, with 20% of followers estimated low-quality or inactive, a solid result.
The account follows just 307 others against 539.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,900–$3,500
Based on 539.7K followers and a 0.06% engagement rate, a single sponsored post by Westmanatelier is worth an estimated $1,900–$3,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Westmanatelier | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.47% |
| Average likes | 330 | 1,059 |
| Average comments | 12 | 46 |
| Posts per week | 4.18 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 10, 2026
Westman Atelier is a verified beauty brand on Instagram, with 539.7K followers.
Westman Atelier posts on Instagram as @westmanatelier.
Westman Atelier has 539,651 followers on Instagram (539.7K) as of Jul 10, 2026.
Westman Atelier's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Westman Atelier average 330 likes and 12 comments.
Westman Atelier posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 20% of Westman Atelier's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Westman Atelier is registered as a business account on Instagram and is verified.
Westman Atelier is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 2,287 posts.
2,287
12
Posts / Week
4.18
Growth Score
1.2 / 100
ER Rank
8th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
Engagement
0.21%
Yes. Westman Atelier carries the blue verified badge on Instagram.
A sponsored post from Westman Atelier is estimated at $1,900 to $3,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
