Welcome to Volvo Trucks' official home on Instagram. Use #VolvoTrucksMoment and tag in your photos for a chance to be featured.
Followers
1.4M
Following
3.2K
Total Posts
Engagement Rate
0.07%
Avg Likes
940
Avg Comments
On Instagram, Volvo Trucks is a verified Home & DIY brand based in Sweden with an audience of 1.4M. To date Volvo Trucks has posted 15,358 times, currently around 21 posts a week. Typical posts draw 940 likes and 7 comments, putting engagement at 0.07%.
On Instagram, Volvotrucks runs a Home & DIY account that has published 15,358 posts and gathered 1.4M followers.
For Home & DIY accounts with over 1M followers, Volvotrucks's 0.07% engagement rate is in the bottom quarter (median: 0.38%), a read from 110 accounts in the InstME index.
The like-to-comment split is roughly 127 to one, indicating an audience that mostly engages through likes.
Volvotrucks currently publishes about 21 posts per week, more than one per day.
InstME's checks rate Volvotrucks's audience 88/100, flagging roughly 10% as low-quality or inactive, a strong signal of genuine reach.
Volvotrucks follows only 3,195 accounts while being followed by 1.4M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$5,000–$9,300
Based on 1.4M followers and a 0.07% engagement rate, a single sponsored post by Volvotrucks is worth an estimated $5,000–$9,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Volvotrucks | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.38% |
| Average likes | 940 | 13,700 |
| Average comments | 7 | 139 |
| Posts per week | 21 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Volvo Trucks is a verified home & diy brand based in Sweden on Instagram, with 1.4M followers.
Volvo Trucks posts on Instagram as @volvotrucks.
Volvo Trucks has 1,430,296 followers on Instagram (1.4M) as of Jul 10, 2026.
Volvo Trucks's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.38%) for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Volvo Trucks average 940 likes and 7 comments.
Volvo Trucks posts about 21 times per week on average.
InstME's audience-quality analysis estimates about 10% of Volvo Trucks's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Volvo Trucks is registered as a business account on Instagram and is verified.
Volvo Trucks is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 15,358 posts.
15,358
7
Posts / Week
21
Growth Score
1.4 / 100
Audience Score
88 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Sweden, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
1.56%
Volvo Trucks's profile places the account in Sweden. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Volvo Trucks carries the blue verified badge on Instagram.
A sponsored post from Volvo Trucks is estimated at $5,000 to $9,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
