Followers
1.1M
Following
7.5K
Total Posts
Engagement Rate
0.14%
Avg Likes
1,438
Avg Comments
Visual Comfort & Co. is a verified Beauty brand based in United States, with 1.1M followers on Instagram. To date Visual Comfort & Co. has posted 2,940 times, currently less than one post a week. Engagement runs at 0.14%, or about 1,438 likes and 15 comments per post.
Visualcomfort's Instagram presence spans 2,940 posts and 1.1M followers, profiling it as a Beauty account.
Visualcomfort has an engagement rate of 0.14%, which is below the median of 0.32% for Beauty accounts with over 1M followers, based on 361 accounts in the InstME index.
Followers leave about one comment for every 96 likes, an audience that mostly engages through likes.
Visualcomfort keeps a posting cadence of less than one post per week.
Visualcomfort follows only 7,457 accounts while being followed by 1.1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,700–$6,900
Based on 1.1M followers and a 0.14% engagement rate, a single sponsored post by Visualcomfort is worth an estimated $3,700–$6,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Visualcomfort | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.32% |
| Average likes | 1,438 | 6,917 |
| Average comments | 15 | 196 |
| Posts per week | 0.94 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Visualcomfort | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.29% |
| Average likes | 1,438 | 5,545 |
| Average comments | 15 | 221 |
| Posts per week | 0.94 | 2.05 |
Median values from 68 Beauty accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Visual Comfort & Co. is a verified beauty brand based in United States on Instagram, with 1.1M followers.
Visual Comfort & Co. posts on Instagram as @visualcomfort.
Visual Comfort & Co. has 1,060,567 followers on Instagram (1.1M) as of Jul 15, 2026.
Visual Comfort & Co.'s engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Visual Comfort & Co. average 1,438 likes and 15 comments.
Visual Comfort & Co. posts less than once a week on average.
Visual Comfort & Co. is registered as a business account on Instagram and is verified.
Visual Comfort & Co. is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 2,940 posts.
2,940
15
Posts / Week
0.94
Growth Score
2.8 / 100
Follower Ratio
142.2×
Engagement
0.08%
Visual Comfort & Co.'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Visual Comfort & Co. carries the blue verified badge on Instagram.
A sponsored post from Visual Comfort & Co. is estimated at $3,700 to $6,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
