Universal Store is a verified Instagram creator based in Australia, with 198.9K followers on Instagram. The account has published 12,872 posts, currently around 4 posts a week. Posts average 244 likes and 3 comments, an engagement rate of 0.12%.
On Instagram, Universalstore runs a creator account that has published 12,872 posts and gathered 198.9K followers.
Posts by Universalstore tend to gather 244 likes and 3 comments, about one interaction per 804 followers.
At one comment per 75 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Universalstore has published about 4 posts per week.
Universalstore follows only 865 accounts while being followed by 198.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$700–$1,300
Based on 198.9K followers and a 0.12% engagement rate, a single sponsored post by Universalstore is worth an estimated $700–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Universalstore | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 1.25% |
| Average likes | 244 | 2,985 |
| Average comments | 3 | 73 |
| Posts per week | 3.64 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Universalstore | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.7% |
| Average likes | 244 | 1,539 |
| Average comments | 3 | 38 |
| Posts per week | 3.64 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 21, 2026
Universal Store is a verified Instagram creator based in Australia on Instagram, with 198.9K followers.
Universal Store posts on Instagram as @universalstore.
Universal Store has 198,944 followers on Instagram (198.9K) as of Sep 21, 2026.
Universal Store's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers.
Posts by Universal Store average 244 likes and 3 comments.
Universal Store posts about 4 times per week on average.
Universal Store is registered as a creator account on Instagram and is verified.
Universal Store's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Universal Store carries the blue verified badge on Instagram.
Total Posts
12,872
Avg Comments
3
Engagement
0.78%
A sponsored post from Universal Store is estimated at $700 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
