Europe’s hair, beauty and wellness app. From fades to facials, waxes and wellness in 90k+ salons. Treat yourself well. It’s a non-negotiable.
Followers
97.2K
Following
3.1K
Total Posts
Engagement Rate
0.1%
Avg Likes
96
Avg Comments
Reaching 97.2K followers on Instagram, Treatwell is a verified Beauty brand. The account posts mainly around beauty and health topics. The account has published 280 posts, currently around 5 posts a week. Posts average 96 likes and 5 comments, an engagement rate of 0.1%.
Tracked in the InstME index, Treatwell is a Beauty account with 97.2K followers and a back catalogue of 280 posts.
Treatwell records a 0.1% engagement rate, in the bottom quarter (median: 0.57%) for the 5,414 Beauty accounts with 10K–100K followers tracked in the InstME index.
The like-to-comment split is roughly 18 to one, indicating an unusually discussion-heavy audience.
Treatwell currently publishes about 5 posts per week.
InstME's checks rate Treatwell's audience 76/100, flagging roughly 20% as low-quality or inactive, a solid result.
Estimated sponsored-post value
$340–$630
Based on 97.2K followers and a 0.1% engagement rate, a single sponsored post by Treatwell is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Treatwell | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.57% |
| Average likes | 96 | 134 |
| Average comments | 5 | 12 |
| Posts per week | 4.64 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Treatwell is a verified beauty brand on Instagram, with 97.2K followers.
Treatwell has 97,233 followers on Instagram (97.2K) as of Jul 15, 2026.
Treatwell's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Treatwell average 96 likes and 5 comments.
Treatwell posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 20% of Treatwell's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Treatwell is registered as a business account on Instagram and is verified.
Treatwell is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 280 posts.
Yes. Treatwell carries the blue verified badge on Instagram.
280
5
Posts / Week
4.64
Growth Score
2 / 100
ER Rank
8th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
Engagement
0.26%
A sponsored post from Treatwell is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
