Real food, simple ingredients, fewer dishes, MB🇨🇦 🎉The Recipe Rebel Cookbook out now!🎉 (COOKBOOK + RECIPES at the link👇)
Ashley Fehr | The Recipe Rebel is a verified Food brand based in Canada. The account has built 651.5K followers on Instagram. The account posts mainly around food and lifestyle topics. Ashley Fehr | The Recipe Rebel has shared 3,912 posts to date, currently less than one post a week. Typical posts draw 2,776 likes and 2,947 comments, putting engagement at 0.88%.
Counting 651.5K followers and 3,912 posts, Thereciperebel sits in the InstME index as a Food account.
Benchmarked against 1,551 Food accounts with 100K–1M followers, Thereciperebel posts a 0.88% engagement rate that is above the median of 0.74%.
Thereciperebel maintains a rhythm of less than one post per week.
With 651.5K followers but only 1,285 accounts followed back, Thereciperebel shows the ratio of a well-established account.
Estimated sponsored-post value
$2,300–$4,200
Based on 651.5K followers and a 0.88% engagement rate, a single sponsored post by Thereciperebel is worth an estimated $2,300–$4,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Lifestyle
| Metric | Thereciperebel | Cohort median |
|---|---|---|
| Engagement rate | 0.88% | 0.74% |
| Average likes | 2,776 | 1,665 |
| Average comments | 2,947 | 54 |
| Posts per week | 0.23 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thereciperebel | Cohort median |
|---|---|---|
| Engagement rate | 0.88% | 1.42% |
| Average likes | 2,776 | 3,710 |
| Average comments | 2,947 | 68 |
| Posts per week | 0.23 | 0.72 |
Median values from 252 accounts in Canada with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 28, 2026
Ashley Fehr | The Recipe Rebel is a verified food brand based in Canada on Instagram, with 651.5K followers.
Ashley Fehr | The Recipe Rebel posts on Instagram as @thereciperebel.
Ashley Fehr | The Recipe Rebel has 651,501 followers on Instagram (651.5K) as of Sep 28, 2026.
Ashley Fehr | The Recipe Rebel's engagement rate is 0.88%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Ashley Fehr | The Recipe Rebel average 2,776 likes and 2,947 comments.
Ashley Fehr | The Recipe Rebel posts less than once a week on average.
Ashley Fehr | The Recipe Rebel is registered as a business account on Instagram and is verified.
Ashley Fehr | The Recipe Rebel is categorized as a food and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 3,912 posts.
Total Posts
3,912
Avg Comments
2,947
734.1K
Engagement
2.29%
Ashley Fehr | The Recipe Rebel's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Ashley Fehr | The Recipe Rebel carries the blue verified badge on Instagram.
A sponsored post from Ashley Fehr | The Recipe Rebel is estimated at $2,300 to $4,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.