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THE PLANT BASE 더 플랜트 베이스 runs a Beauty brand account based in South Korea with 28.8K followers on Instagram. Content spans beauty and health. THE PLANT BASE 더 플랜트 베이스 has shared 748 posts to date, currently around 2 posts a week. Posts average 18 likes and 3 comments, an engagement rate of 0.07%.
Theplantbase_official is a Beauty account on Instagram with 28.8K followers and 748 published posts.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Theplantbase_official's 0.07% engagement rate is in the bottom quarter (median: 0.57%).
Posting frequency for Theplantbase_official sits at about one post per week.
Theplantbase_official comes in at 46/100 for audience quality, with 45% of followers estimated low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$100–$190
Based on 28.8K followers and a 0.07% engagement rate, a single sponsored post by Theplantbase_official is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theplantbase_official | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.57% |
| Average likes | 18 | 134 |
| Average comments | 3 | 12 |
| Posts per week | 1.63 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theplantbase_official | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.4% |
| Average likes | 18 | 93 |
| Average comments | 3 | 9 |
| Posts per week | 1.63 | 1.47 |
Median values from 113 Beauty accounts in South Korea with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 20, 2026
THE PLANT BASE 더 플랜트 베이스 is a beauty brand based in South Korea on Instagram, with 28.8K followers.
THE PLANT BASE 더 플랜트 베이스 posts on Instagram as @theplantbase_official.
THE PLANT BASE 더 플랜트 베이스 has 28,833 followers on Instagram (28.8K) as of Sep 20, 2026.
THE PLANT BASE 더 플랜트 베이스's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by THE PLANT BASE 더 플랜트 베이스 average 18 likes and 3 comments.
THE PLANT BASE 더 플랜트 베이스 posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 45% of THE PLANT BASE 더 플랜트 베이스's followers are low-quality or inactive, giving an audience-quality score of 46/100.
Total Posts
748
Avg Comments
3
Predominantly women · mostly 18–34
Typical for Beauty creators in South Korea, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
Engagement
0.1%
THE PLANT BASE 더 플랜트 베이스 is registered as a business account on Instagram.
THE PLANT BASE 더 플랜트 베이스 is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 748 posts.
THE PLANT BASE 더 플랜트 베이스's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from THE PLANT BASE 더 플랜트 베이스 is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
