Followers
64.8K
Following
47
Total Posts
Engagement Rate
0.1%
Avg Likes
24
Avg Comments
THE FORMULARX | Skincare runs a verified Beauty brand account based in India with 64.8K followers on Instagram. The account has published 420 posts, currently less than one post a week. Posts average 24 likes and 43 comments, an engagement rate of 0.1%.
As a Beauty account, Theformularx reaches 64.8K followers on Instagram across 420 published posts.
Theformularx's 0.1% engagement rate is in the bottom quarter (median: 0.57%) among Beauty accounts with 10K–100K followers, measured across 5,414 accounts in the InstME index.
Each video from Theformularx averages 22.2K views, near 34% of its followers.
Recent posting activity averages less than one post per week.
Theformularx comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 47 others against 64.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$230–$420
Based on 64.8K followers and a 0.1% engagement rate, a single sponsored post by Theformularx is worth an estimated $230–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theformularx | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.57% |
| Average likes | 24 | 134 |
| Average comments | 43 | 12 |
| Posts per week | 0.35 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theformularx | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.7% |
| Average likes | 24 | 164 |
| Average comments | 43 | 9 |
| Posts per week | 0.35 | 0.38 |
Median values from 69 Beauty accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
THE FORMULARX | Skincare is a verified beauty brand based in India on Instagram, with 64.8K followers.
THE FORMULARX | Skincare posts on Instagram as @theformularx.
THE FORMULARX | Skincare has 64,779 followers on Instagram (64.8K) as of Aug 11, 2026.
THE FORMULARX | Skincare's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by THE FORMULARX | Skincare average 24 likes and 43 comments.
THE FORMULARX | Skincare posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of THE FORMULARX | Skincare's followers are low-quality or inactive, giving an audience-quality score of 100/100.
THE FORMULARX | Skincare is registered as a business account on Instagram and is verified.
420
43
Avg Views
22,190
Posts / Week
0.35
Growth Score
2 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Engagement
0.15%
THE FORMULARX | Skincare is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 420 posts.
THE FORMULARX | Skincare's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. THE FORMULARX | Skincare carries the blue verified badge on Instagram.
A sponsored post from THE FORMULARX | Skincare is estimated at $230 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
