Mother of Mila,Anoushka,Luna and Casimir 🧿| Outfit inspiration & luxury travel | 💌
Laura Wills is a verified Fashion creator. The account has built 369.7K followers on Instagram. Content spans fashion and travel. Laura Wills has shared 2,799 posts to date, currently less than one post a week. Posts average 259 likes and 99 comments, an engagement rate of 0.1%.
Thefashionbugblog is a Fashion account on Instagram with 369.7K followers and 2,799 published posts.
Benchmarked against 2,126 Fashion accounts with 100K–1M followers, Thefashionbugblog posts a 0.1% engagement rate that is in the bottom quarter (median: 0.86%).
The comment-to-like ratio works out to one comment per 3 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Thefashionbugblog sits at less than one post per week.
On audience quality, Thefashionbugblog lands at 64/100, an estimated 30% of followers read as low-quality or inactive, a solid result.
With 369.7K followers but only 945 accounts followed back, Thefashionbugblog shows the ratio of a well-established account.
Estimated sponsored-post value
$1,300–$2,400
Based on 369.7K followers and a 0.1% engagement rate, a single sponsored post by Thefashionbugblog is worth an estimated $1,300–$2,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thefashionbugblog | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.86% |
| Average likes | 259 | 1,969 |
| Average comments | 99 | 58 |
| Posts per week | 0.18 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Laura Wills is a verified fashion creator on Instagram, with 369.7K followers.
Laura Wills posts on Instagram as @thefashionbugblog.
Laura Wills has 369,663 followers on Instagram (369.7K) as of Jul 10, 2026.
Laura Wills's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Laura Wills average 259 likes and 99 comments.
Laura Wills posts less than once a week on average.
InstME's audience-quality analysis estimates about 30% of Laura Wills's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Laura Wills is registered as a creator account on Instagram and is verified.
Laura Wills is categorized as a fashion and travel account in the InstME index, based on the profile's bio and Instagram category across 2,799 posts.
Total Posts
2,799
Avg Comments
99
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Travel
Engagement
0.05%
Yes. Laura Wills carries the blue verified badge on Instagram.
A sponsored post from Laura Wills is estimated at $1,300 to $2,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
