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12.9K
Following
28
Total Posts
Engagement Rate
2.17%
Avg Likes
275
Avg Comments
Raya Sykes runs a Beauty brand account with 12.9K followers on Instagram. Raya Sykes has shared 487 posts to date, currently less than one post a week. Engagement runs at 2.17%, or about 275 likes and 4 comments per post.
As a Beauty account, Thebossnailstz reaches 12.9K followers on Instagram across 487 published posts.
Among 5,414 Beauty accounts with 10K–100K followers in the InstME index, Thebossnailstz's 2.17% engagement rate comes in in the top quarter (median: 0.57%).
The comment-to-like ratio works out to one comment per 65 likes, pointing to an audience that mostly engages through likes.
Thebossnailstz maintains a rhythm of less than one post per week.
The account follows just 28 others against 12.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$98–$180
Based on 12.9K followers and a 2.17% engagement rate, a single sponsored post by Thebossnailstz is worth an estimated $98–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Thebossnailstz | Cohort median |
|---|---|---|
| Engagement rate | 2.17% | 0.57% |
| Average likes | 275 | 134 |
| Average comments | 4 | 12 |
| Posts per week | 0.09 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
Raya Sykes is a beauty brand on Instagram, with 12.9K followers.
Raya Sykes posts on Instagram as @thebossnailstz.
Raya Sykes has 12,859 followers on Instagram (12.9K) as of Aug 28, 2026.
Raya Sykes's engagement rate is 2.17%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Raya Sykes average 275 likes and 4 comments.
Raya Sykes posts less than once a week on average.
Raya Sykes is registered as a business account on Instagram.
Raya Sykes is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 487 posts.
A sponsored post from Raya Sykes is estimated at $98 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
487
4
Posts / Week
0.09
Growth Score
43.4 / 100
Last Post
3 months ago
38.4K
Engagement
0.41%
