Family owned and operated woodshop out of Frisco, TX that creates handmade butcher blocks using high-quality, hand-selected cuts of hardwood.
Outreach This Creator For FreeFollowers
5.1K
Following
387
Total Posts
Engagement Rate
0.51%
Avg Likes
24
Avg Comments
On Instagram, The Boardsmith is a Food brand based in United States with an audience of 5.1K. Content spans food and parenting. The account has published 404 posts, currently less than one post a week. Engagement runs at 0.51%, or about 24 likes and 2 comments per post.
On Instagram, Theboardsmith runs a Food account that has published 404 posts and gathered 5.1K followers.
Theboardsmith has an engagement rate of 0.51%, which is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers, based on 4,339 accounts in the InstME index.
The like-to-comment split is roughly 16 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Theboardsmith has published less than one post per week.
Estimated sponsored-post value
$18–$33
Based on 5.1K followers and a 0.51% engagement rate, a single sponsored post by Theboardsmith is worth an estimated $18–$33. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Parenting
| Metric | Theboardsmith | Cohort median |
|---|---|---|
| Engagement rate | 0.51% | 2.81% |
| Average likes | 24 | 86 |
| Average comments | 2 | 6 |
| Posts per week | 0.51 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theboardsmith | Cohort median |
|---|---|---|
| Engagement rate | 0.51% | 1.62% |
| Average likes | 24 | 62 |
| Average comments | 2 | 4 |
| Posts per week | 0.51 | 0.62 |
Median values from 813 Food accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Boardsmith is a food brand based in United States on Instagram, with 5.1K followers.
The Boardsmith posts on Instagram as @theboardsmith.
The Boardsmith has 5,075 followers on Instagram (5.1K) as of Jul 16, 2026.
The Boardsmith's engagement rate is 0.51%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by The Boardsmith average 24 likes and 2 comments.
The Boardsmith posts less than once a week on average.
The Boardsmith is registered as a business account on Instagram.
The Boardsmith is categorized as a food and parenting account in the InstME index, based on the profile's bio and Instagram category across 404 posts.
The Boardsmith's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
404
2
Posts / Week
0.51
Growth Score
10.2 / 100
Follower Ratio
13.1×
15.1K
Engagement
3.38%
eat G.A.N.G.S.T.E.R. Clean Ingredient Baking Mixes!
@eatgangster
Followers
15.1K
Engagement
1%
A sponsored post from The Boardsmith is estimated at $18 to $33. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
