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32.5K
Following
812
Total Posts
Engagement Rate
0.25%
Avg Likes
71
Avg Comments
On Instagram, The Bernard Shaw is a Food creator based in Ireland with an audience of 32.5K. Its posts sit across food and music. The Bernard Shaw has shared 2,833 posts to date, currently around 2 posts a week. Posts average 71 likes and 9 comments, an engagement rate of 0.25%.
Thebernardshaw shows up in the InstME index as a Food account, 32.5K followers, 2,833 posts.
For Food accounts with 10K–100K followers, Thebernardshaw's 0.25% engagement rate is in the bottom quarter (median: 0.75%), a read from 7,981 accounts in the InstME index.
For roughly every 8 likes there is one comment, an unusually discussion-heavy audience.
Thebernardshaw's recent cadence works out to about one post per week.
Estimated sponsored-post value
$110–$210
Based on 32.5K followers and a 0.25% engagement rate, a single sponsored post by Thebernardshaw is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Ireland, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Music
| Metric | Thebernardshaw | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.75% |
| Average likes | 71 | 177 |
| Average comments | 9 | 10 |
| Posts per week | 1.57 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thebernardshaw | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 1.1% |
| Average likes | 71 | 243 |
| Average comments | 9 | 11 |
| Posts per week | 1.57 | 0.84 |
Median values from 207 accounts in Ireland with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
The Bernard Shaw is a food creator based in Ireland on Instagram, with 32.5K followers.
The Bernard Shaw posts on Instagram as @thebernardshaw.
The Bernard Shaw has 32,504 followers on Instagram (32.5K) as of Jul 12, 2026.
The Bernard Shaw's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by The Bernard Shaw average 71 likes and 9 comments.
The Bernard Shaw posts about 2 times per week on average.
The Bernard Shaw is registered as a creator account on Instagram.
The Bernard Shaw is categorized as a food and music account in the InstME index, based on the profile's bio and Instagram category across 2,833 posts.
The Bernard Shaw's profile places the account in Ireland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,833
9
Posts / Week
1.57
Growth Score
5 / 100
Follower Ratio
40.0×
Engagement
0.31%
A sponsored post from The Bernard Shaw is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.