~ Vedic-inspired beauty ~ ~ Within a petal exists a cosmos of healing ~
Outreach This Creator For FreeFollowers
26.2K
Following
1.8K
Total Posts
Engagement Rate
0.02%
Avg Likes
3
Avg Comments
~ Ayu ~ is a Beauty brand on Instagram, tracked in the InstME index with 26.2K followers. Its posts sit across beauty and business. ~ Ayu ~ has shared 4,325 posts to date, currently around 5 posts a week. Engagement runs at 0.02%, or about 3 likes and 2 comments per post.
The_ayu is a Beauty account on Instagram with 26.2K followers and 4,325 published posts.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, The_ayu's 0.02% engagement rate is in the bottom quarter (median: 0.57%).
Lately The_ayu has been publishing about 5 posts per week.
Estimated sponsored-post value
$92–$170
Based on 26.2K followers and a 0.02% engagement rate, a single sponsored post by The_ayu is worth an estimated $92–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Business
| Metric | The_ayu | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.57% |
| Average likes | 3 | 134 |
| Average comments | 2 | 12 |
| Posts per week | 4.96 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
~ Ayu ~ is a beauty brand on Instagram, with 26.2K followers.
~ Ayu ~ posts on Instagram as @the_ayu.
~ Ayu ~ has 26,220 followers on Instagram (26.2K) as of Jul 10, 2026.
~ Ayu ~'s engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by ~ Ayu ~ average 3 likes and 2 comments.
~ Ayu ~ posts about 5 times per week on average.
~ Ayu ~ is registered as a business account on Instagram.
~ Ayu ~ is categorized as a beauty and business account in the InstME index, based on the profile's bio and Instagram category across 4,325 posts.
A sponsored post from ~ Ayu ~ is estimated at $92 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,325
2
Posts / Week
4.96
Growth Score
0.4 / 100
Follower Ratio
14.7×
Engagement
0.02%
