We’re Britain's best-read true-life magazine, with incredible stories, health and beauty tips, plus puzzles with cash prizes. On sale for just £1.10!
that's life! magazine is a verified Beauty brand, with 1.9K followers on Instagram. Content spans beauty and health. The account has published 1,636 posts, currently around 4 posts a week. Typical posts draw 2 likes, putting engagement at 0.13%.
With 1.9K followers across 1,636 posts, Thatslifemagazine is one of the Beauty accounts tracked in the InstME index.
Against 4,078 Beauty accounts with 1K–10K followers in the InstME index, Thatslifemagazine's 0.13% engagement rate lands in the bottom quarter (median: 3.02%).
Thatslifemagazine keeps a posting cadence of about 4 posts per week.
Quality checks give Thatslifemagazine 88/100; around 10% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$7–$12
Based on 1.9K followers and a 0.13% engagement rate, a single sponsored post by Thatslifemagazine is worth an estimated $7–$12. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thatslifemagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 3.02% |
| Average likes | 2 | 79 |
| Posts per week | 3.83 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 7, 2026
that's life! magazine is a verified beauty brand on Instagram, with 1.9K followers.
that's life! magazine posts on Instagram as @thatslifemagazine.
that's life! magazine has 1,861 followers on Instagram (1.9K) as of Sep 7, 2026.
that's life! magazine's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by that's life! magazine average 2 likes.
that's life! magazine posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 10% of that's life! magazine's followers are low-quality or inactive, giving an audience-quality score of 88/100.
that's life! magazine is registered as a business account on Instagram and is verified.
Total Posts
1,636
Posts / Week
3.83
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
Engagement
2.41%
that's life! magazine is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 1,636 posts.
Yes. that's life! magazine carries the blue verified badge on Instagram.
A sponsored post from that's life! magazine is estimated at $7 to $12. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
