ᴛʀᴀɴꜱꜰᴏʀᴍᴀᴛɪᴠᴇ ᴊᴀᴘᴀɴᴇꜱᴇ ꜱᴋɪɴᴄᴀʀᴇ
Outreach This Creator For FreeFollowers
1.4M
Following
386
Total Posts
Engagement Rate
0.11%
Avg Likes
1,445
Avg Comments
TATCHA Beauty is a verified Beauty brand. The account has built 1.4M followers on Instagram. Content spans beauty and health. To date TATCHA Beauty has posted 1,317 times, currently less than one post a week. Typical posts draw 1,445 likes and 95 comments, putting engagement at 0.11%.
The Beauty account Tatcha has posted 1,317 times on Instagram and drawn 1.4M followers.
Among 361 Beauty accounts with over 1M followers in the InstME index, Tatcha's 0.11% engagement rate comes in below the median of 0.32%.
Roughly one in 15 likes comes with a comment, an unusually discussion-heavy audience.
Tatcha's videos average 2.4K views per post.
Recent posting activity averages less than one post per week.
The account follows just 386 others against 1.4M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$5,000–$9,300
Based on 1.4M followers and a 0.11% engagement rate, a single sponsored post by Tatcha is worth an estimated $5,000–$9,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Tatcha | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.32% |
| Average likes | 1,445 | 6,917 |
| Average comments | 95 | 196 |
| Posts per week | 0.21 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 7, 2026
TATCHA Beauty is a verified beauty brand on Instagram, with 1.4M followers.
TATCHA Beauty posts on Instagram as @tatcha.
TATCHA Beauty has 1,432,569 followers on Instagram (1.4M) as of Apr 7, 2026.
TATCHA Beauty's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by TATCHA Beauty average 1,445 likes and 95 comments.
TATCHA Beauty posts less than once a week on average.
TATCHA Beauty is registered as a business account on Instagram and is verified.
TATCHA Beauty is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 1,317 posts.
Yes. TATCHA Beauty carries the blue verified badge on Instagram.
1,317
95
Avg Views
2,393
Posts / Week
0.21
Growth Score
2.2 / 100
Engagement
0.08%
A sponsored post from TATCHA Beauty is estimated at $5,000 to $9,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
