🇮🇳 Food site tarladalal.com |Padmashree Award for cooking 🥇 |YouTube -1.2M Subscribers For Collaboration 📩:
Followers
1.2M
Following
5
Total Posts
Engagement Rate
1.78%
Avg Likes
20,395
Avg Comments
Reaching 1.2M followers on Instagram, Tarla Dalal Recipes is a verified Food brand based in India. The account posts mainly around food and lifestyle topics. Tarla Dalal Recipes has shared 10,008 posts to date, currently less than one post a week. Typical posts draw 20,395 likes and 160 comments, putting engagement at 1.78%.
Tarladalal's Instagram presence spans 10,008 posts and 1.2M followers, profiling it as a Food account.
For Food accounts with over 1M followers, Tarladalal's 1.78% engagement rate is above the median of 0.98%, a read from 352 accounts in the InstME index.
Followers leave about one comment for every 127 likes, an audience that mostly engages through likes.
Tarladalal currently publishes less than one post per week.
InstME estimates 0% of Tarladalal's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Tarladalal follows only 5 accounts while being followed by 1.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$7,200–$13,000
Based on 1.2M followers and a 1.78% engagement rate, a single sponsored post by Tarladalal is worth an estimated $7,200–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Tarladalal | Cohort median |
|---|---|---|
| Engagement rate | 1.78% | 0.98% |
| Average likes | 20,395 | 18,542 |
| Average comments | 160 | 332 |
| Posts per week | 0.07 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Tarladalal | Cohort median |
|---|---|---|
| Engagement rate | 1.78% | 0.97% |
| Average likes | 20,395 | 33,444 |
| Average comments | 160 | 257 |
| Posts per week | 0.07 | 1.67 |
Median values from 184 accounts in India with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Tarla Dalal Recipes is a verified food brand based in India on Instagram, with 1.2M followers.
Tarla Dalal Recipes posts on Instagram as @tarladalal.
Tarla Dalal Recipes has 1,153,216 followers on Instagram (1.2M) as of Apr 27, 2026.
Tarla Dalal Recipes's engagement rate is 1.78%, calculated from average likes and comments per post relative to followers. That is above the median of 0.98% for Food accounts with over 1M followers in the InstME index.
Posts by Tarla Dalal Recipes average 20,395 likes and 160 comments.
Tarla Dalal Recipes posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Tarla Dalal Recipes's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Tarla Dalal Recipes is registered as a business account on Instagram and is verified.
10,008
160
Posts / Week
0.07
Growth Score
35.6 / 100
Audience Score
100 / 100
More women than men · mostly 25–44
Typical for Food creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Lifestyle
Engagement
7.41%
Tarla Dalal Recipes is categorized as a food and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 10,008 posts.
Tarla Dalal Recipes's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Tarla Dalal Recipes carries the blue verified badge on Instagram.
A sponsored post from Tarla Dalal Recipes is estimated at $7,200 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
