By @ayeshacurry Modern skincare formulas with Caribbean superfoods. Available at sweetjuly.com, , & TikTok: sweetjuly
Followers
136.7K
Following
356
Total Posts
Engagement Rate
0.69%
Avg Likes
930
Avg Comments
On Instagram, Sweet July is a verified Beauty brand with an audience of 136.7K. The account posts mainly around beauty and food topics. Sweet July has shared 168 posts to date, currently around 5 posts a week. Typical posts draw 930 likes and 14 comments, putting engagement at 0.69%.
Sweetjuly operates a Beauty account on Instagram, pairing 136.7K followers with 168 posts.
Sweetjuly records a 0.69% engagement rate, above the median of 0.47% for the 1,553 Beauty accounts with 100K–1M followers tracked in the InstME index.
At one comment per 65 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Sweetjuly has published about 5 posts per week.
InstME's audience-quality checks score Sweetjuly at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Sweetjuly keeps its following list short (356) relative to 136.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$480–$890
Based on 136.7K followers and a 0.69% engagement rate, a single sponsored post by Sweetjuly is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sweetjuly | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 0.47% |
| Average likes | 930 | 1,059 |
| Average comments | 14 | 46 |
| Posts per week | 4.62 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Sweet July is a verified beauty brand on Instagram, with 136.7K followers.
Sweet July posts on Instagram as @sweetjuly.
Sweet July has 136,708 followers on Instagram (136.7K) as of Jul 15, 2026.
Sweet July's engagement rate is 0.69%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Sweet July average 930 likes and 14 comments.
Sweet July posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of Sweet July's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Sweet July is registered as a business account on Instagram and is verified.
Sweet July is categorized as a beauty and food account in the InstME index, based on the profile's bio and Instagram category across 168 posts.
168
14
Posts / Week
4.62
Growth Score
13.8 / 100
ER Rank
40th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Food
Engagement
0.09%
Yes. Sweet July carries the blue verified badge on Instagram.
A sponsored post from Sweet July is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
