Smartypals - Educational Toys for Kids runs a verified Baby goods/kids goods creator account based in United States with 35.2K followers on Instagram. To date Smartypals - Educational Toys for Kids has posted 452 times, currently less than one post a week. Engagement runs at 0.98%, or about 326 likes and 20 comments per post.
Counting 35.2K followers and 452 posts, Smartypals_ sits in the InstME index as a Baby goods/kids goods account.
Each post from Smartypals_ averages 326 likes and 20 comments, or about one interaction per 102 followers.
Followers weigh in with a comment about every 17 likes, an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$120–$230
Based on 35.2K followers and a 0.98% engagement rate, a single sponsored post by Smartypals_ is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Baby goods/kids goods
| Metric | Smartypals_ | Cohort median |
|---|---|---|
| Engagement rate | 0.98% | 1.45% |
| Average likes | 326 | 339 |
| Average comments | 20 | 18 |
| Posts per week | 0.24 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Smartypals_ | Cohort median |
|---|---|---|
| Engagement rate | 0.98% | 0.9% |
| Average likes | 326 | 193 |
| Average comments | 20 | 10 |
| Posts per week | 0.24 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Smartypals - Educational Toys for Kids is a verified baby goods/kids goods creator based in United States on Instagram, with 35.2K followers.
Smartypals - Educational Toys for Kids posts on Instagram as @smartypals_.
Smartypals - Educational Toys for Kids has 35,223 followers on Instagram (35.2K) as of Jul 15, 2026.
Smartypals - Educational Toys for Kids's engagement rate is 0.98%, calculated from average likes and comments per post relative to followers.
Posts by Smartypals - Educational Toys for Kids average 326 likes and 20 comments.
Smartypals - Educational Toys for Kids posts less than once a week on average.
Smartypals - Educational Toys for Kids is registered as a creator account on Instagram and is verified.
Total Posts
452
Avg Comments
20
Engagement
0.03%
Smartypals - Educational Toys for Kids is categorized as a baby goods/kids goods account in the InstME index, based on the profile's bio and Instagram category across 452 posts.
Smartypals - Educational Toys for Kids's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Smartypals - Educational Toys for Kids carries the blue verified badge on Instagram.
A sponsored post from Smartypals - Educational Toys for Kids is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
