The creators of the first Car Seat and Stroller & the world’s most compact folding Trike! Tag us and use #doona and to be featured ❤️
Followers
266.2K
Following
431
Total Posts
Engagement Rate
0.22%
Avg Likes
242
Avg Comments
Doona USA is a verified Automotive brand based in United States, with 266.2K followers on Instagram. To date Doona USA has posted 2,429 times, currently around 4 posts a week. Typical posts draw 242 likes and 352 comments, putting engagement at 0.22%.
Doonausa shows up in the InstME index as an Automotive account, 266.2K followers, 2,429 posts.
For Automotive accounts with 100K–1M followers, Doonausa's 0.22% engagement rate is in the bottom quarter (median: 1.12%), a read from 1,181 accounts in the InstME index.
Doonausa's recent cadence works out to about 4 posts per week.
Doonausa follows only 431 accounts while being followed by 266.2K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$930–$1,700
Based on 266.2K followers and a 0.22% engagement rate, a single sponsored post by Doonausa is worth an estimated $930–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Doonausa | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 1.12% |
| Average likes | 242 | 2,576 |
| Average comments | 352 | 48 |
| Posts per week | 4.42 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Doonausa | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.88% |
| Average likes | 242 | 2,169 |
| Average comments | 352 | 44 |
| Posts per week | 4.42 | 1.1 |
Median values from 287 Automotive accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Doona USA is a verified automotive brand based in United States on Instagram, with 266.2K followers.
Doona USA posts on Instagram as @doonausa.
Doona USA has 266,232 followers on Instagram (266.2K) as of Jul 10, 2026.
Doona USA's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.12%) for Automotive accounts with 100K–1M followers in the InstME index.
Posts by Doona USA average 242 likes and 352 comments.
Doona USA posts about 4 times per week on average.
Doona USA is registered as a business account on Instagram and is verified.
Doona USA is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 2,429 posts.
Doona USA's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,429
352
Posts / Week
4.42
Growth Score
4.4 / 100
Follower Ratio
617.7×
Engagement
0.58%
Yes. Doona USA carries the blue verified badge on Instagram.
A sponsored post from Doona USA is estimated at $930 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
