Comfort, innovation, style and quality. The Comfort Technology Company.
On Instagram, Skechers is a verified Fashion brand with an audience of 1.6M. The account posts mainly around fashion and tech topics. To date Skechers has posted 3,573 times, currently around 5 posts a week. Typical posts draw 1,084 likes and 22 comments, putting engagement at 0.07%.
Tracked in the InstME index, Skechers is a Fashion account with 1.6M followers and a back catalogue of 3,573 posts.
Against 424 Fashion accounts with over 1M followers in the InstME index, Skechers's 0.07% engagement rate lands in the bottom quarter (median: 0.52%).
At one comment per 49 likes, the ratio points to a healthy amount of conversation.
Skechers currently publishes about 5 posts per week.
InstME estimates 10% of Skechers's followers are low-quality or inactive, for an audience-quality score of 88/100, a strong signal of genuine reach.
Skechers keeps its following list short (106) relative to 1.6M followers, as established creators and brands tend to.
Estimated sponsored-post value
$5,800–$11,000
Based on 1.6M followers and a 0.07% engagement rate, a single sponsored post by Skechers is worth an estimated $5,800–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Skechers | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.52% |
| Average likes | 1,084 | 9,959 |
| Average comments | 22 | 187 |
| Posts per week | 5.01 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Skechers is a verified fashion brand on Instagram, with 1.6M followers.
Skechers has 1,644,282 followers on Instagram (1.6M) as of Jul 15, 2026.
Skechers's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.52%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Skechers average 1,084 likes and 22 comments.
Skechers posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 10% of Skechers's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Skechers is registered as a business account on Instagram and is verified.
Skechers is categorized as a fashion and tech account in the InstME index, based on the profile's bio and Instagram category across 3,573 posts.
Yes. Skechers carries the blue verified badge on Instagram.
Total Posts
3,573
Avg Comments
22
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Tech
Engagement
48.61%
A sponsored post from Skechers is estimated at $5,800 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.