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Shannon Watts is a verified Fitness creator based in United States, with 234.7K followers on Instagram. The account posts mainly around fitness and business topics. The account has published 279 posts, currently around 3 posts a week. Posts average 2,923 likes and 241 comments, an engagement rate of 1.35%.
Shannonrwatts's Instagram presence spans 279 posts and 234.7K followers, profiling it as a Fitness account.
For Fitness accounts with 100K–1M followers, Shannonrwatts's 1.35% engagement rate is below the median of 1.82%, a read from 2,038 accounts in the InstME index.
For roughly every 12 likes there is one comment, an unusually discussion-heavy audience.
Video posts from Shannonrwatts average 63.2K views, about 27% follower reach per post.
Shannonrwatts's recent cadence works out to about 3 posts per week.
InstME's checks rate Shannonrwatts's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$1,100–$2,100
Based on 234.7K followers and a 1.35% engagement rate, a single sponsored post by Shannonrwatts is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Shannonrwatts | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 1.82% |
| Average likes | 2,923 | 4,679 |
| Average comments | 241 | 94 |
| Posts per week | 2.6 | 0.3 |
Median values from 2,038 Fitness accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Shannonrwatts | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 1.27% |
| Average likes | 2,923 | 3,326 |
| Average comments | 241 | 77 |
| Posts per week | 2.6 | 0.31 |
Median values from 244 Fitness accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 26, 2026
Shannon Watts is a verified fitness creator based in United States on Instagram, with 234.7K followers.
Shannon Watts posts on Instagram as @shannonrwatts.
Shannon Watts has 234,666 followers on Instagram (234.7K) as of Mar 26, 2026.
Shannon Watts's engagement rate is 1.35%, calculated from average likes and comments per post relative to followers. That is below the median of 1.82% for Fitness accounts with 100K–1M followers in the InstME index.
Posts by Shannon Watts average 2,923 likes and 241 comments.
Shannon Watts posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Shannon Watts's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Shannon Watts is registered as a creator account on Instagram and is verified.
Shannon Watts is categorized as a fitness and business account in the InstME index, based on the profile's bio and Instagram category across 279 posts.
Total Posts
279
Avg Comments
241
Predominantly men · mostly 18–34
Typical for Fitness creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Business
Engagement
0.63%
Shannon Watts's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Shannon Watts carries the blue verified badge on Instagram.
A sponsored post from Shannon Watts is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
