We're a grassroots movement of Americans fighting for public safety measures that protect people from gun violence.
Moms Demand Action is a verified business account on Instagram, tracked in the InstME index with 500.4K followers. To date Moms Demand Action has posted 4,851 times, currently around 8 posts a week. Posts average 2,864 likes and 32 comments, an engagement rate of 0.58%.
The business account Momsdemand has posted 4,851 times on Instagram and drawn 500.4K followers.
Benchmarked against accounts with 100K–1M followers, the 0.58% engagement rate Momsdemand posts is below the median.
One comment lands for every 90 likes, which reads as an audience that mostly engages through likes.
Lately Momsdemand has been publishing about 8 posts per week, more than one per day.
At 100/100 on audience quality, Momsdemand carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 3,006 others against 500.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,800–$3,300
Based on 500.4K followers and a 0.58% engagement rate, a single sponsored post by Momsdemand is worth an estimated $1,800–$3,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Momsdemand | Cohort median |
|---|---|---|
| Engagement rate | 0.58% | 1.25% |
| Average likes | 2,864 | 2,985 |
| Average comments | 32 | 73 |
| Posts per week | 8.25 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Moms Demand Action is a verified Instagram brand on Instagram, with 500.4K followers.
Moms Demand Action posts on Instagram as @momsdemand.
Moms Demand Action has 500,436 followers on Instagram (500.4K) as of Jul 15, 2026.
Moms Demand Action's engagement rate is 0.58%, calculated from average likes and comments per post relative to followers.
Posts by Moms Demand Action average 2,864 likes and 32 comments.
Moms Demand Action posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 0% of Moms Demand Action's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Moms Demand Action is registered as a business account on Instagram and is verified.
Yes. Moms Demand Action carries the blue verified badge on Instagram.
Total Posts
4,851
Avg Comments
32
Engagement
0.16%
A sponsored post from Moms Demand Action is estimated at $1,800 to $3,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
