New Zealand owned Make-up brand Low maintenance Beauty for everyday Stockists:
Followers
6.1K
Following
492
Total Posts
Engagement Rate
0.59%
Avg Likes
29
Avg Comments
SHADEY COSMETICS is a verified Beauty creator based in New Zealand. The account has built 6.1K followers on Instagram. The account posts mainly around beauty and tech topics. The account has published 471 posts, currently around 4 posts a week. Engagement runs at 0.59%, or about 29 likes and 7 comments per post.
Counting 6.1K followers and 471 posts, Shadeyco_ sits in the InstME index as a Beauty account.
Compared with 4,078 other Beauty accounts with 1K–10K followers in the InstME index, Shadeyco_'s 0.59% engagement rate is in the bottom quarter (median: 3.02%).
The comment-to-like ratio works out to one comment per 4 likes, pointing to an unusually discussion-heavy audience.
Shadeyco_ maintains a rhythm of about 4 posts per week.
Estimated sponsored-post value
$22–$40
Based on 6.1K followers and a 0.59% engagement rate, a single sponsored post by Shadeyco_ is worth an estimated $22–$40. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in New Zealand, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Shadeyco_ | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 3.02% |
| Average likes | 29 | 79 |
| Average comments | 7 | 9 |
| Posts per week | 3.85 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Shadeyco_ | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 3.66% |
| Average likes | 29 | 122 |
| Average comments | 7 | 9 |
| Posts per week | 3.85 | 0.45 |
Median values from 161 accounts in New Zealand with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
SHADEY COSMETICS is a verified beauty creator based in New Zealand on Instagram, with 6.1K followers.
SHADEY COSMETICS posts on Instagram as @shadeyco_.
SHADEY COSMETICS has 6,144 followers on Instagram (6.1K) as of Jul 10, 2026.
SHADEY COSMETICS's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by SHADEY COSMETICS average 29 likes and 7 comments.
SHADEY COSMETICS posts about 4 times per week on average.
SHADEY COSMETICS is registered as a creator account on Instagram and is verified.
SHADEY COSMETICS is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 471 posts.
SHADEY COSMETICS's profile places the account in New Zealand. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
471
7
Posts / Week
3.85
Growth Score
11.8 / 100
Follower Ratio
12.5×
Engagement
0.31%
Yes. SHADEY COSMETICS carries the blue verified badge on Instagram.
A sponsored post from SHADEY COSMETICS is estimated at $22 to $40. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
