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Followers
66.8K
Following
1.2K
Total Posts
Engagement Rate
0.51%
Avg Likes
280
Avg Comments
On Instagram, Digital Marketing Agency NYC is a Business brand with an audience of 66.8K. The account has published 865 posts, currently around 3 posts a week. Posts average 280 likes and 63 comments, an engagement rate of 0.51%.
Tracked in the InstME index, Rootsmarketingagency is a Business account with 66.8K followers and a back catalogue of 865 posts.
Against 5,335 Business accounts with 10K–100K followers in the InstME index, Rootsmarketingagency's 0.51% engagement rate lands below the median of 1.46%.
Followers leave about one comment for every 4 likes, an unusually discussion-heavy audience.
Video posts from Rootsmarketingagency average 7.1K views.
Over recent weeks, Rootsmarketingagency has published about 3 posts per week.
InstME's audience-quality checks score Rootsmarketingagency at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$230–$430
Based on 66.8K followers and a 0.51% engagement rate, a single sponsored post by Rootsmarketingagency is worth an estimated $230–$430. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Rootsmarketingagency | Cohort median |
|---|---|---|
| Engagement rate | 0.51% | 1.46% |
| Average likes | 280 | 334 |
| Average comments | 63 | 22 |
| Posts per week | 3.12 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Digital Marketing Agency NYC is a business brand on Instagram, with 66.8K followers.
Digital Marketing Agency NYC posts on Instagram as @rootsmarketingagency.
Digital Marketing Agency NYC has 66,758 followers on Instagram (66.8K) as of Jul 15, 2026.
Digital Marketing Agency NYC's engagement rate is 0.51%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Digital Marketing Agency NYC average 280 likes and 63 comments.
Digital Marketing Agency NYC posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 5% of Digital Marketing Agency NYC's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Digital Marketing Agency NYC is registered as a business account on Instagram.
865
63
Avg Views
7,141
Posts / Week
3.12
Growth Score
10.2 / 100
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
12.67%
Digital Marketing Agency NYC is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 865 posts.
A sponsored post from Digital Marketing Agency NYC is estimated at $230 to $430. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
