The official home of Rockstar Games on Instagram
Outreach This Creator For FreeFollowers
30.8M
Following
1K
Total Posts
Engagement Rate
1.58%
Avg Likes
477,879
Avg Comments
Rockstar Games is a verified Home & DIY brand based in United States, with 30.8M followers on Instagram. Rockstar Games has shared 21 posts to date, currently less than one post a week. Posts average 477,879 likes and 9,240 comments, an engagement rate of 1.58%.
Rockstargames shows up in the InstME index as a Home & DIY account, 30.8M followers, 21 posts.
Rockstargames has an engagement rate of 1.58%, which is above the median of 0.38% for Home & DIY accounts with over 1M followers, based on 110 accounts in the InstME index.
The audience comments once per 52 likes on average, a healthy amount of conversation.
In recent weeks Rockstargames has kept to less than one post per week.
Rockstargames follows only 1,008 accounts while being followed by 30.8M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$170,000–$320,000
Based on 30.8M followers and a 1.58% engagement rate, a single sponsored post by Rockstargames is worth an estimated $170,000–$320,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Rockstargames | Cohort median |
|---|---|---|
| Engagement rate | 1.58% | 0.38% |
| Average likes | 477,879 | 13,700 |
| Average comments | 9,240 | 139 |
| Posts per week | 0.24 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rockstargames | Cohort median |
|---|---|---|
| Engagement rate | 1.58% | 0.81% |
| Average likes | 477,879 | 19,158 |
| Average comments | 9,240 | 344 |
| Posts per week | 0.24 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Rockstar Games is a verified home & diy brand based in United States on Instagram, with 30.8M followers.
Rockstar Games posts on Instagram as @rockstargames.
Rockstar Games has 30,814,844 followers on Instagram (30.8M) as of Apr 23, 2026.
Rockstar Games's engagement rate is 1.58%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Rockstar Games average 477,879 likes and 9,240 comments.
Rockstar Games posts less than once a week on average.
Rockstar Games is registered as a business account on Instagram and is verified.
Rockstar Games is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 21 posts.
Rockstar Games's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
21
9,240
Posts / Week
0.24
Growth Score
31.6 / 100
Follower Ratio
30570.3×
Engagement
0.25%
Yes. Rockstar Games carries the blue verified badge on Instagram.
A sponsored post from Rockstar Games is estimated at $170,000 to $320,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
