The official home of Star Wars. Experience The Mandalorian and Grogu only in theaters May 22, 2026.
Outreach This Creator For FreeFollowers
17.2M
Following
184
Total Posts
Engagement Rate
0.62%
Avg Likes
105,765
Avg Comments
Star Wars is a verified Home & DIY brand on Instagram, tracked in the InstME index with 17.2M followers. Star Wars has shared 6,813 posts to date, currently around 2 posts a week. Engagement runs at 0.62%, or about 105,765 likes and 678 comments per post.
Counting 17.2M followers and 6,813 posts, Starwars sits in the InstME index as a Home & DIY account.
Compared with 110 other Home & DIY accounts with over 1M followers in the InstME index, Starwars's 0.62% engagement rate is above the median of 0.38%.
The comment-to-like ratio works out to one comment per 156 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 2 posts per week.
Starwars comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 17.2M followers but only 184 accounts followed back, Starwars shows the ratio of a well-established account.
Estimated sponsored-post value
$60,000–$110,000
Based on 17.2M followers and a 0.62% engagement rate, a single sponsored post by Starwars is worth an estimated $60,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Starwars | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 0.38% |
| Average likes | 105,765 | 13,700 |
| Average comments | 678 | 139 |
| Posts per week | 2.19 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Star Wars is a verified home & diy brand on Instagram, with 17.2M followers.
Star Wars posts on Instagram as @starwars.
Star Wars has 17,216,945 followers on Instagram (17.2M) as of Apr 24, 2026.
Star Wars's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Star Wars average 105,765 likes and 678 comments.
Star Wars posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Star Wars's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Star Wars is registered as a business account on Instagram and is verified.
Star Wars is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 6,813 posts.
6,813
678
Posts / Week
2.19
Growth Score
12.4 / 100
Audience Score
100 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.16%
Yes. Star Wars carries the blue verified badge on Instagram.
A sponsored post from Star Wars is estimated at $60,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
