Lafayette, LA ⚜️ @ovaknay @genuinemustard @thefizgigs @doggish.band
Outreach This Creator For FreeFollowers
1.6K
Following
2.7K
Total Posts
Engagement Rate
4.68%
Avg Likes
68
Avg Comments
Charlie Novak runs a Music brand account with 1.6K followers on Instagram. Its posts sit across music and pets. Charlie Novak has shared 45 posts to date, currently less than one post a week. Engagement runs at 4.68%, or about 68 likes and 6 comments per post.
As a Music account, Ovaknay reaches 1.6K followers on Instagram across 45 published posts.
Ovaknay's 4.68% engagement rate is below the median of 5.45% among Music accounts with 1K–10K followers, measured across 33,328 accounts in the InstME index.
Comments arrive at about one per 12 likes, a sign of an unusually discussion-heavy audience.
Lately Ovaknay has been publishing less than one post per week.
Ovaknay follows more accounts (2,676) than follow it back, common for accounts still building an audience.
Estimated sponsored-post value
$22–$41
Based on 1.6K followers and a 4.68% engagement rate, a single sponsored post by Ovaknay is worth an estimated $22–$41. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Pets
| Metric | Ovaknay | Cohort median |
|---|---|---|
| Engagement rate | 4.68% | 5.45% |
| Average likes | 68 | 136 |
| Average comments | 6 | 15 |
| Posts per week | 0.19 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Charlie Novak is a music brand on Instagram, with 1.6K followers.
Charlie Novak posts on Instagram as @ovaknay.
Charlie Novak has 1,564 followers on Instagram (1.6K) as of Jul 13, 2026.
Charlie Novak's engagement rate is 4.68%, calculated from average likes and comments per post relative to followers. That is below the median of 5.45% for Music accounts with 1K–10K followers in the InstME index.
Posts by Charlie Novak average 68 likes and 6 comments.
Charlie Novak posts less than once a week on average.
Charlie Novak is registered as a business account on Instagram.
Charlie Novak is categorized as a music and pets account in the InstME index, based on the profile's bio and Instagram category across 45 posts.
A sponsored post from Charlie Novak is estimated at $22 to $41. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
45
6
Posts / Week
0.19
Growth Score
93.6 / 100
Follower Ratio
0.6×
Engagement
100%
