Setting the new beauty standard.
Outreach This Creator For FreeReaching 8.7K followers on Instagram, O P U L is a Beauty brand based in United States. O P U L has shared 771 posts to date, currently less than one post a week. Engagement runs at 10%, or about 861 likes and 14 comments per post.
On Instagram, Opulbeauty runs a Beauty account that has published 771 posts and gathered 8.7K followers.
For Beauty accounts with 1K–10K followers, Opulbeauty's 10% engagement rate is in the top quarter (median: 3.02%), a read from 4,078 accounts in the InstME index.
The like-to-comment split is roughly 63 to one, indicating an audience that mostly engages through likes.
Opulbeauty's videos average 38.9K views, about 4.4× its follower count, so content routinely reaches well past current followers.
In recent weeks Opulbeauty has kept to less than one post per week.
Estimated sponsored-post value
$120–$230
Based on 8.7K followers and a 10% engagement rate, a single sponsored post by Opulbeauty is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Opulbeauty | Cohort median |
|---|---|---|
| Engagement rate | 10% | 3.02% |
| Average likes | 861 | 79 |
| Average comments | 14 | 9 |
| Posts per week | 0.18 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Opulbeauty | Cohort median |
|---|---|---|
| Engagement rate | 10% | 2.48% |
| Average likes | 861 | 70 |
| Average comments | 14 | 8 |
| Posts per week | 0.18 | 0.27 |
Median values from 661 Beauty accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Oct 1, 2026
O P U L is a beauty brand based in United States on Instagram, with 8.7K followers.
O P U L posts on Instagram as @opulbeauty.
O P U L has 8,745 followers on Instagram (8.7K) as of Oct 1, 2026.
O P U L's engagement rate is 10%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by O P U L average 861 likes and 14 comments.
O P U L posts less than once a week on average.
O P U L is registered as a business account on Instagram.
O P U L is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 771 posts.
O P U L's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
771
Avg Comments
14
Engagement
0.07%
A sponsored post from O P U L is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
