Botanical Pleasures® For Your Hair Est. 2011
Followers
25.9K
Following
594
Total Posts
Engagement Rate
0.17%
Avg Likes
41
Avg Comments
REVERIE Haircare is a verified Beauty brand based in United States, with 25.9K followers on Instagram. The account posts mainly around beauty and tech topics. The account has published 1,580 posts, currently less than one post a week. Engagement runs at 0.17%, or about 41 likes and 3 comments per post.
Gmreverie shows up in the InstME index as a Beauty account, 25.9K followers, 1,580 posts.
Gmreverie has an engagement rate of 0.17%, which is below the median of 0.57% for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
The like-to-comment split is roughly 14 to one, indicating an unusually discussion-heavy audience.
Gmreverie currently publishes less than one post per week.
InstME's checks rate Gmreverie's audience 88/100, flagging roughly 10% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$91–$170
Based on 25.9K followers and a 0.17% engagement rate, a single sponsored post by Gmreverie is worth an estimated $91–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Gmreverie | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.57% |
| Average likes | 41 | 134 |
| Average comments | 3 | 12 |
| Posts per week | 0.2 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Gmreverie | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.51% |
| Average likes | 41 | 91 |
| Average comments | 3 | 10 |
| Posts per week | 0.2 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
REVERIE Haircare is a verified beauty brand based in United States on Instagram, with 25.9K followers.
REVERIE Haircare posts on Instagram as @gmreverie.
REVERIE Haircare has 25,864 followers on Instagram (25.9K) as of Jul 14, 2026.
REVERIE Haircare's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by REVERIE Haircare average 41 likes and 3 comments.
REVERIE Haircare posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of REVERIE Haircare's followers are low-quality or inactive, giving an audience-quality score of 88/100.
REVERIE Haircare is registered as a business account on Instagram and is verified.
REVERIE Haircare is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,580 posts.
1,580
3
Posts / Week
0.2
Growth Score
3.4 / 100
ER Rank
9th
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
73.4K
Engagement
1.72%
REVERIE Haircare's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. REVERIE Haircare carries the blue verified badge on Instagram.
A sponsored post from REVERIE Haircare is estimated at $91 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
