NYX Professional Makeup DE runs a verified Beauty brand account based in Germany with 518.4K followers on Instagram. NYX Professional Makeup DE has shared 6,456 posts to date, currently around 8 posts a week. Typical posts draw 144 likes and 5 comments, putting engagement at 0.03%.
As a Beauty account, Nyxcosmetics_de reaches 518.4K followers on Instagram across 6,456 published posts.
Nyxcosmetics_de's 0.03% engagement rate is in the bottom quarter (median: 0.47%) among Beauty accounts with 100K–1M followers, measured across 1,553 accounts in the InstME index.
Followers weigh in with a comment about every 30 likes, a healthy amount of conversation.
Posting frequency for Nyxcosmetics_de sits at about 8 posts per week, more than one per day.
The account follows just 1,542 others against 518.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,800–$3,400
Based on 518.4K followers and a 0.03% engagement rate, a single sponsored post by Nyxcosmetics_de is worth an estimated $1,800–$3,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Germany, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Nyxcosmetics_de | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.47% |
| Average likes | 144 | 1,059 |
| Average comments | 5 | 46 |
| Posts per week | 7.64 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nyxcosmetics_de | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.18% |
| Average likes | 144 | 2,900 |
| Average comments | 5 | 60 |
| Posts per week | 7.64 | 1.06 |
Median values from 340 accounts in Germany with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 9, 2026
NYX Professional Makeup DE is a verified beauty brand based in Germany on Instagram, with 518.4K followers.
NYX Professional Makeup DE posts on Instagram as @nyxcosmetics_de.
NYX Professional Makeup DE has 518,362 followers on Instagram (518.4K) as of Sep 9, 2026.
NYX Professional Makeup DE's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by NYX Professional Makeup DE average 144 likes and 5 comments.
NYX Professional Makeup DE posts about 8 times per week on average.
NYX Professional Makeup DE is registered as a business account on Instagram and is verified.
✨ PRO ARTISTRY FOR EVERYONE 🩷 FROM L.A. 🌱 VEGAN & TIERVERSUCHSFREI 🏳️🌈 PROUD ALLIES FOR ALL 💌 Impressum:
Outreach This Creator For Freevisitstore.bio/nyxpmudachTotal Posts
6,456
Avg Comments
5
Engagement
3.64%
NYX Professional Makeup DE is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 6,456 posts.
NYX Professional Makeup DE's profile places the account in Germany. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. NYX Professional Makeup DE carries the blue verified badge on Instagram.
A sponsored post from NYX Professional Makeup DE is estimated at $1,800 to $3,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.