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Nykaa Wellness is a verified Health brand on Instagram, tracked in the InstME index with 355.5K followers. The account posts mainly around health and beauty topics. To date Nykaa Wellness has posted 427 times, currently around 5 posts a week. Engagement runs at 0.01%, or about 41 likes and 1 comments per post.
As a Health account, Nykaawellness reaches 355.5K followers on Instagram across 427 published posts.
Nykaawellness's 0.01% engagement rate is in the bottom quarter (median: 0.57%) among Health accounts with 100K–1M followers, measured across 264 accounts in the InstME index.
One comment lands for every 29 likes, which reads as a healthy amount of conversation.
Recent posting activity averages about 5 posts per week.
The account follows just 93 others against 355.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,200–$2,300
Based on 355.5K followers and a 0.01% engagement rate, a single sponsored post by Nykaawellness is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Health creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Health
Secondary: Beauty
| Metric | Nykaawellness | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.57% |
| Average likes | 41 | 1,265 |
| Average comments | 1 | 46 |
| Posts per week | 4.64 | 0.69 |
Median values from 264 Health accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Nykaa Wellness is a verified health brand on Instagram, with 355.5K followers.
Nykaa Wellness posts on Instagram as @nykaawellness.
Nykaa Wellness has 355,543 followers on Instagram (355.5K) as of Sep 7, 2026.
Nykaa Wellness's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Health accounts with 100K–1M followers in the InstME index.
Posts by Nykaa Wellness average 41 likes and 1 comments.
Nykaa Wellness posts about 5 times per week on average.
Nykaa Wellness is registered as a business account on Instagram and is verified.
Nykaa Wellness is categorized as a health and beauty account in the InstME index, based on the profile's bio and Instagram category across 427 posts.
Yes. Nykaa Wellness carries the blue verified badge on Instagram.
Avg Comments
1
Engagement
0.03%
A sponsored post from Nykaa Wellness is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
