Powered by Nature. Backed by Science. Clinically Proven. Skincare for Healthy Skin.
Followers
1.5M
Following
7
Total Posts
Engagement Rate
0.04%
Avg Likes
484
Avg Comments
NPURE is a verified Beauty brand on Instagram, tracked in the InstME index with 1.5M followers. Content spans beauty and automotive. To date NPURE has posted 4,111 times, currently less than one post a week. Engagement runs at 0.04%, or about 484 likes and 63 comments per post.
Counting 1.5M followers and 4,111 posts, Npureofficial sits in the InstME index as a Beauty account.
Compared with 361 other Beauty accounts with over 1M followers in the InstME index, Npureofficial's 0.04% engagement rate is in the bottom quarter (median: 0.32%).
Roughly one in 8 likes comes with a comment, an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
With 1.5M followers but only 7 accounts followed back, Npureofficial shows the ratio of a well-established account.
Estimated sponsored-post value
$5,400–$10,000
Based on 1.5M followers and a 0.04% engagement rate, a single sponsored post by Npureofficial is worth an estimated $5,400–$10,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Npureofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.32% |
| Average likes | 484 | 6,917 |
| Average comments | 63 | 196 |
| Posts per week | 0.32 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
NPURE is a verified beauty brand on Instagram, with 1.5M followers.
NPURE posts on Instagram as @npureofficial.
NPURE has 1,542,678 followers on Instagram (1.5M) as of Jul 15, 2026.
NPURE's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.32%) for Beauty accounts with over 1M followers in the InstME index.
Posts by NPURE average 484 likes and 63 comments.
NPURE posts less than once a week on average.
NPURE is registered as a business account on Instagram and is verified.
NPURE is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 4,111 posts.
Yes. NPURE carries the blue verified badge on Instagram.
A sponsored post from NPURE is estimated at $5,400 to $10,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,111
63
Posts / Week
0.32
Growth Score
0.8 / 100
Follower Ratio
220382.6×
Engagement
0.01%
