💙 Welcome to the family
Outreach This Creator For FreeFollowers
102.8K
Following
124
Total Posts
Engagement Rate
0.08%
Avg Likes
73
Avg Comments
NIVEA Australia & New Zealand runs a verified Beauty brand account based in Australia with 102.8K followers on Instagram. The account posts mainly around beauty and parenting topics. To date NIVEA Australia & New Zealand has posted 743 times, currently around 6 posts a week. Posts average 73 likes and 8 comments, an engagement rate of 0.08%.
Nivea_anz is a Beauty account on Instagram with 102.8K followers and 743 published posts.
Benchmarked against 1,553 Beauty accounts with 100K–1M followers, Nivea_anz posts a 0.08% engagement rate that is in the bottom quarter (median: 0.47%).
The comment-to-like ratio works out to one comment per 10 likes, pointing to an unusually discussion-heavy audience.
Video posts from Nivea_anz average 50.8K views, about 49% follower reach per post.
Posting frequency for Nivea_anz sits at about 6 posts per week.
With 102.8K followers but only 124 accounts followed back, Nivea_anz shows the ratio of a well-established account.
Estimated sponsored-post value
$360–$670
Based on 102.8K followers and a 0.08% engagement rate, a single sponsored post by Nivea_anz is worth an estimated $360–$670. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Parenting
| Metric | Nivea_anz | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.47% |
| Average likes | 73 | 1,059 |
| Average comments | 8 | 46 |
| Posts per week | 5.63 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nivea_anz | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.7% |
| Average likes | 73 | 1,539 |
| Average comments | 8 | 38 |
| Posts per week | 5.63 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
NIVEA Australia & New Zealand is a verified beauty brand based in Australia on Instagram, with 102.8K followers.
NIVEA Australia & New Zealand posts on Instagram as @nivea_anz.
NIVEA Australia & New Zealand has 102,800 followers on Instagram (102.8K) as of Jul 15, 2026.
NIVEA Australia & New Zealand's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by NIVEA Australia & New Zealand average 73 likes and 8 comments.
NIVEA Australia & New Zealand posts about 6 times per week on average.
NIVEA Australia & New Zealand is registered as a business account on Instagram and is verified.
NIVEA Australia & New Zealand is categorized as a beauty and parenting account in the InstME index, based on the profile's bio and Instagram category across 743 posts.
743
8
Avg Views
50,840
Posts / Week
5.63
Growth Score
1.6 / 100
Engagement
11.21%
NIVEA Australia & New Zealand's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. NIVEA Australia & New Zealand carries the blue verified badge on Instagram.
A sponsored post from NIVEA Australia & New Zealand is estimated at $360 to $670. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
