From local heroes to global athletes. Legendary in name, legendary in-game. 57x Champions across multiple esports titles 🏆 🇧🇷
Followers
334.1K
Following
264
Total Posts
Engagement Rate
0.71%
Avg Likes
2,340
Avg Comments
Reaching 334.1K followers on Instagram, Ninjas in Pyjamas is a verified Gaming brand based in Brazil. To date Ninjas in Pyjamas has posted 5,232 times, currently around 26 posts a week. Engagement runs at 0.71%, or about 2,340 likes and 18 comments per post.
Nipgaming shows up in the InstME index as a Gaming account, 334.1K followers, 5,232 posts.
For Gaming accounts with 100K–1M followers, Nipgaming's 0.71% engagement rate is in the bottom quarter (median: 3.42%), a read from 594 accounts in the InstME index.
The audience comments once per 131 likes on average, an audience that mostly engages through likes.
Nipgaming keeps a posting cadence of about 26 posts per week, more than one per day.
Nipgaming follows only 264 accounts while being followed by 334.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,200–$2,200
Based on 334.1K followers and a 0.71% engagement rate, a single sponsored post by Nipgaming is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 16–30
Typical for Gaming creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
| Metric | Nipgaming | Cohort median |
|---|---|---|
| Engagement rate | 0.71% | 3.42% |
| Average likes | 2,340 | 9,433 |
| Average comments | 18 | 139 |
| Posts per week | 25.8 | 0.61 |
Median values from 594 Gaming accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nipgaming | Cohort median |
|---|---|---|
| Engagement rate | 0.71% | 0.7% |
| Average likes | 2,340 | 1,631 |
| Average comments | 18 | 63 |
| Posts per week | 25.8 | 1.22 |
Median values from 754 accounts in Brazil with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Ninjas in Pyjamas is a verified gaming brand based in Brazil on Instagram, with 334.1K followers.
Ninjas in Pyjamas posts on Instagram as @nipgaming.
Ninjas in Pyjamas has 334,130 followers on Instagram (334.1K) as of Jul 9, 2026.
Ninjas in Pyjamas's engagement rate is 0.71%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.42%) for Gaming accounts with 100K–1M followers in the InstME index.
Posts by Ninjas in Pyjamas average 2,340 likes and 18 comments.
Ninjas in Pyjamas posts about 26 times per week on average.
Ninjas in Pyjamas is registered as a business account on Instagram and is verified.
Ninjas in Pyjamas is categorized as a gaming account in the InstME index, based on the profile's bio and Instagram category across 5,232 posts.
Ninjas in Pyjamas's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
5,232
18
Posts / Week
25.8
Growth Score
14.2 / 100
Follower Ratio
1265.6×
Engagement
1.93%
Yes. Ninjas in Pyjamas carries the blue verified badge on Instagram.
A sponsored post from Ninjas in Pyjamas is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.