Followers
7.3M
Following
2.7K
Total Posts
Engagement Rate
0.52%
Avg Likes
37,790
Avg Comments
Reaching 7.3M followers on Instagram, Nhl is a verified Home & DIY brand based in United States. To date Nhl has posted 72,139 times, currently around 76 posts a week. Posts average 37,790 likes and 298 comments, an engagement rate of 0.52%.
Nhl's Instagram presence spans 72,139 posts and 7.3M followers, profiling it as a Home & DIY account.
For Home & DIY accounts with over 1M followers, Nhl's 0.52% engagement rate is above the median of 0.38%, a read from 110 accounts in the InstME index.
The audience comments once per 127 likes on average, an audience that mostly engages through likes.
On average, Nhl's video content earns 344.1K views.
Over recent weeks, Nhl has published about 76 posts per week, more than one per day.
Nhl follows only 2,653 accounts while being followed by 7.3M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$26,000–$48,000
Based on 7.3M followers and a 0.52% engagement rate, a single sponsored post by Nhl is worth an estimated $26,000–$48,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Nhl | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 0.38% |
| Average likes | 37,790 | 13,700 |
| Average comments | 298 | 139 |
| Posts per week | 76.26 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nhl | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 0.81% |
| Average likes | 37,790 | 19,158 |
| Average comments | 298 | 344 |
| Posts per week | 76.26 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Nhl is a verified home & diy brand based in United States on Instagram, with 7.3M followers.
Nhl has 7,347,406 followers on Instagram (7.3M) as of Jul 15, 2026.
Nhl's engagement rate is 0.52%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Nhl average 37,790 likes and 298 comments.
Nhl posts about 76 times per week on average.
Nhl is registered as a business account on Instagram and is verified.
Nhl is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 72,139 posts.
Nhl's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Nhl carries the blue verified badge on Instagram.
72,139
298
Avg Views
344,118
Posts / Week
76.26
Growth Score
10.4 / 100
4.9M
Engagement
0.03%
A sponsored post from Nhl is estimated at $26,000 to $48,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
