Get to know the food, people, and pets that make us who we are. 👉 Tag to share your delicious moments
Followers
471.7K
Following
169
Total Posts
Engagement Rate
0.14%
Avg Likes
597
Avg Comments
Nestlé runs a verified Food brand account based in Switzerland with 471.7K followers on Instagram. Content spans food and parenting. Nestlé has shared 1,874 posts to date, currently around 2 posts a week. Engagement runs at 0.14%, or about 597 likes and 40 comments per post.
Nestle is a Food account whose 1,874 posts have grown a following of 471.7K on Instagram.
Benchmarked against 1,551 Food accounts with 100K–1M followers, Nestle posts a 0.14% engagement rate that is in the bottom quarter (median: 0.74%).
One comment lands for every 15 likes, which reads as an unusually discussion-heavy audience.
Nestle maintains a rhythm of about one post per week.
Audience-quality analysis puts Nestle at 88/100; roughly 10% of followers look low-quality or inactive, a strong signal of genuine reach.
With 471.7K followers but only 169 accounts followed back, Nestle shows the ratio of a well-established account.
Estimated sponsored-post value
$1,700–$3,100
Based on 471.7K followers and a 0.14% engagement rate, a single sponsored post by Nestle is worth an estimated $1,700–$3,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Nestle | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.74% |
| Average likes | 597 | 1,665 |
| Average comments | 40 | 54 |
| Posts per week | 1.64 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nestle | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.81% |
| Average likes | 597 | 2,158 |
| Average comments | 40 | 29 |
| Posts per week | 1.64 | 1.74 |
Median values from 72 accounts in Switzerland with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Nestlé is a verified food brand based in Switzerland on Instagram, with 471.7K followers.
Nestlé posts on Instagram as @nestle.
Nestlé has 471,725 followers on Instagram (471.7K) as of Jul 10, 2026.
Nestlé's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Nestlé average 597 likes and 40 comments.
Nestlé posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 10% of Nestlé's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Nestlé is registered as a business account on Instagram and is verified.
Nestlé is categorized as a food and parenting account in the InstME index, based on the profile's bio and Instagram category across 1,874 posts.
1,874
40
Posts / Week
1.64
Growth Score
2.8 / 100
ER Rank
14th
More women than men · mostly 25–44
Typical for Food creators in Switzerland, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Parenting
Engagement
4.99%
Nestlé's profile places the account in Switzerland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Nestlé carries the blue verified badge on Instagram.
A sponsored post from Nestlé is estimated at $1,700 to $3,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
