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Followers
9.6K
Following
90
Total Posts
Engagement Rate
2.75%
Avg Likes
244
Avg Comments
Reaching 9.6K followers on Instagram, Chicago Today is a verified Beauty brand. Its posts sit across beauty and fashion. Chicago Today has shared 878 posts to date, currently less than one post a week. Posts average 244 likes and 20 comments, an engagement rate of 2.75%.
Nbcchicagotoday's Instagram presence spans 878 posts and 9.6K followers, profiling it as a Beauty account.
For Beauty accounts with 1K–10K followers, Nbcchicagotoday's 2.75% engagement rate is below the median of 3.02%, a read from 4,078 accounts in the InstME index.
For roughly every 12 likes there is one comment, an unusually discussion-heavy audience.
On average Nbcchicagotoday's video content earns 9.1K views, roughly 94% of the follower base per post.
Nbcchicagotoday currently publishes less than one post per week.
InstME's checks rate Nbcchicagotoday's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Nbcchicagotoday follows only 90 accounts while being followed by 9.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$92–$170
Based on 9.6K followers and a 2.75% engagement rate, a single sponsored post by Nbcchicagotoday is worth an estimated $92–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Nbcchicagotoday | Cohort median |
|---|---|---|
| Engagement rate | 2.75% | 3.02% |
| Average likes | 244 | 79 |
| Average comments | 20 | 9 |
| Posts per week | 0.39 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 6, 2026
Chicago Today is a verified beauty brand on Instagram, with 9.6K followers.
Chicago Today posts on Instagram as @nbcchicagotoday.
Chicago Today has 9,591 followers on Instagram (9.6K) as of Apr 6, 2026.
Chicago Today's engagement rate is 2.75%, calculated from average likes and comments per post relative to followers. That is below the median of 3.02% for Beauty accounts with 1K–10K followers in the InstME index.
Posts by Chicago Today average 244 likes and 20 comments.
Chicago Today posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Chicago Today's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Chicago Today is registered as a business account on Instagram and is verified.
Chicago Today is categorized as a beauty and fashion account in the InstME index, based on the profile's bio and Instagram category across 878 posts.
878
20
Avg Views
9,056
Posts / Week
0.39
Growth Score
55 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Fashion
28.6K
Engagement
0.05%
Yes. Chicago Today carries the blue verified badge on Instagram.
A sponsored post from Chicago Today is estimated at $92 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
