Official account for NBC 5 Chicago. Tag your photos and we may feature them here or on-air! Don’t forget to check out .
Followers
521.4K
Following
227
Total Posts
Engagement Rate
0.61%
Avg Likes
2,888
Avg Comments
NBC Chicago is a verified business account based in United States. The account has built 521.4K followers on Instagram. To date NBC Chicago has posted 7,877 times, currently around 54 posts a week. Typical posts draw 2,888 likes and 293 comments, putting engagement at 0.61%.
The business account Nbcchicago has posted 7,877 times on Instagram and drawn 521.4K followers.
Each post from Nbcchicago averages 2,888 likes and 293 comments, or about one interaction per 164 followers.
Comments arrive at about one per 10 likes, a sign of an unusually discussion-heavy audience.
Lately Nbcchicago has been publishing about 54 posts per week, more than one per day.
The account follows just 227 others against 521.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,800–$3,400
Based on 521.4K followers and a 0.61% engagement rate, a single sponsored post by Nbcchicago is worth an estimated $1,800–$3,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Nbcchicago | Cohort median |
|---|---|---|
| Engagement rate | 0.61% | 1.25% |
| Average likes | 2,888 | 2,985 |
| Average comments | 293 | 73 |
| Posts per week | 53.83 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nbcchicago | Cohort median |
|---|---|---|
| Engagement rate | 0.61% | 0.86% |
| Average likes | 2,888 | 2,003 |
| Average comments | 293 | 56 |
| Posts per week | 53.83 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
NBC Chicago is a verified Instagram brand based in United States on Instagram, with 521.4K followers.
NBC Chicago posts on Instagram as @nbcchicago.
NBC Chicago has 521,355 followers on Instagram (521.4K) as of Jul 9, 2026.
NBC Chicago's engagement rate is 0.61%, calculated from average likes and comments per post relative to followers.
Posts by NBC Chicago average 2,888 likes and 293 comments.
NBC Chicago posts about 54 times per week on average.
NBC Chicago is registered as a business account on Instagram and is verified.
NBC Chicago's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. NBC Chicago carries the blue verified badge on Instagram.
7,877
293
Posts / Week
53.83
Growth Score
12.2 / 100
Follower Ratio
2296.7×
Engagement
0.2%
A sponsored post from NBC Chicago is estimated at $1,800 to $3,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.