On Instagram, Astronomy Photo of the Day is a Photography brand with an audience of 21.1K. Content spans photography and pets. Astronomy Photo of the Day has shared 511 posts to date, currently around 3 posts a week. Engagement runs at 8.81%, or about 1,846 likes and 8 comments per post.
On Instagram, Nasa_apod runs a Photography account that has published 511 posts and gathered 21.1K followers.
Nasa_apod has an engagement rate of 8.81%, which is in the top quarter (median: 2.46%) for Photography accounts with 10K–100K followers, based on 3,423 accounts in the InstME index.
Followers leave about one comment for every 219 likes, an audience that mostly engages through likes.
Nasa_apod currently publishes about 3 posts per week.
Nasa_apod follows only 1 accounts while being followed by 21.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$290–$550
Based on 21.1K followers and a 8.81% engagement rate, a single sponsored post by Nasa_apod is worth an estimated $290–$550. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Secondary: Pets
| Metric | Nasa_apod | Cohort median |
|---|---|---|
| Engagement rate | 8.81% | 2.46% |
| Average likes | 1,846 | 523 |
| Average comments | 8 | 25 |
| Posts per week | 3.49 | 0.23 |
Median values from 3,423 Photography accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Astronomy Photo of the Day is a photography brand on Instagram, with 21.1K followers.
Astronomy Photo of the Day posts on Instagram as @nasa_apod.
Astronomy Photo of the Day has 21,050 followers on Instagram (21.1K) as of Jul 13, 2026.
Astronomy Photo of the Day's engagement rate is 8.81%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.46%) for Photography accounts with 10K–100K followers in the InstME index.
Posts by Astronomy Photo of the Day average 1,846 likes and 8 comments.
Astronomy Photo of the Day posts about 3 times per week on average.
Astronomy Photo of the Day is registered as a business account on Instagram.
Astronomy Photo of the Day is categorized as a photography and pets account in the InstME index, based on the profile's bio and Instagram category across 511 posts.
Avg Comments
8
Engagement
33.27%
A sponsored post from Astronomy Photo of the Day is estimated at $290 to $550. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
