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Followers
9.1K
Following
375
Total Posts
Engagement Rate
0.09%
Avg Likes
8
Avg Comments
mummy diaries is a verified Beauty brand based in Nigeria, with 9.1K followers on Instagram. Content spans beauty and tech. To date mummy diaries has posted 839 times, currently around 10 posts a week. Posts average 8 likes and 1 comments, an engagement rate of 0.09%.
Myglowng operates a Beauty account on Instagram, pairing 9.1K followers with 839 posts.
Myglowng records a 0.09% engagement rate, in the bottom quarter (median: 3.02%) for the 4,078 Beauty accounts with 1K–10K followers tracked in the InstME index.
Myglowng's recent cadence works out to about 10 posts per week, more than one per day.
Estimated sponsored-post value
$32–$59
Based on 9.1K followers and a 0.09% engagement rate, a single sponsored post by Myglowng is worth an estimated $32–$59. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Nigeria, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Myglowng | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 3.02% |
| Average likes | 8 | 79 |
| Average comments | 1 | 9 |
| Posts per week | 10.13 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Myglowng | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 2.07% |
| Average likes | 8 | 62 |
| Average comments | 1 | 10 |
| Posts per week | 10.13 | 0.24 |
Median values from 190 Beauty accounts in Nigeria with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
mummy diaries is a verified beauty brand based in Nigeria on Instagram, with 9.1K followers.
mummy diaries posts on Instagram as @myglowng.
mummy diaries has 9,097 followers on Instagram (9.1K) as of Jul 15, 2026.
mummy diaries's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by mummy diaries average 8 likes and 1 comments.
mummy diaries posts about 10 times per week on average.
mummy diaries is registered as a business account on Instagram and is verified.
mummy diaries is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 839 posts.
mummy diaries's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
839
1
Posts / Week
10.13
Growth Score
1.8 / 100
Follower Ratio
24.3×
Engagement
0.39%
Yes. mummy diaries carries the blue verified badge on Instagram.
A sponsored post from mummy diaries is estimated at $32 to $59. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
