Official Moroccanoil Account AU & NZ Pioneer of oil infused beauty Proudly cruelty-free, no animal testing Tag us
Followers
22K
Following
1.2K
Total Posts
Engagement Rate
0.97%
Avg Likes
79
Avg Comments
Moroccanoil Australia is a verified Beauty brand on Instagram based in Australia, tracked in the InstME index with 22K followers. The account posts mainly around beauty and pets topics. To date Moroccanoil Australia has posted 1,718 times, currently around 5 posts a week. Engagement runs at 0.97%, or about 79 likes and 134 comments per post.
Moroccanoil_au is a Beauty account whose 1,718 posts have grown a following of 22K on Instagram.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, Moroccanoil_au posts a 0.97% engagement rate that is above the median of 0.57%.
Moroccanoil_au's output runs to about 5 posts per week.
Estimated sponsored-post value
$77–$140
Based on 22K followers and a 0.97% engagement rate, a single sponsored post by Moroccanoil_au is worth an estimated $77–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Pets
| Metric | Moroccanoil_au | Cohort median |
|---|---|---|
| Engagement rate | 0.97% | 0.57% |
| Average likes | 79 | 134 |
| Average comments | 134 | 12 |
| Posts per week | 5.15 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Moroccanoil_au | Cohort median |
|---|---|---|
| Engagement rate | 0.97% | 0.35% |
| Average likes | 79 | 79 |
| Average comments | 134 | 8 |
| Posts per week | 5.15 | 1.1 |
Median values from 83 Beauty accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Moroccanoil Australia is a verified beauty brand based in Australia on Instagram, with 22K followers.
Moroccanoil Australia posts on Instagram as @moroccanoil_au.
Moroccanoil Australia has 22,005 followers on Instagram (22K) as of Jul 16, 2026.
Moroccanoil Australia's engagement rate is 0.97%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Moroccanoil Australia average 79 likes and 134 comments.
Moroccanoil Australia posts about 5 times per week on average.
Moroccanoil Australia is registered as a business account on Instagram and is verified.
Moroccanoil Australia is categorized as a beauty and pets account in the InstME index, based on the profile's bio and Instagram category across 1,718 posts.
1,718
134
Posts / Week
5.15
Growth Score
19.4 / 100
Follower Ratio
19.0×
Engagement
0.27%
Moroccanoil Australia's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Moroccanoil Australia carries the blue verified badge on Instagram.
A sponsored post from Moroccanoil Australia is estimated at $77 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
