🌿 You're in Good Hands 🧖🏼♀️ 100% natural, 0% BS 🇨🇦 Made in Canada 💓 Founded by @tayfrompaloma 〰️ Wholesale: shop us on Faire
Outreach This Creator For FreeFollowers
25.8K
Following
2.4K
Total Posts
Engagement Rate
0.27%
Avg Likes
56
Avg Comments
On Instagram, Midnight Paloma is a Beauty brand based in Canada with an audience of 25.8K. Midnight Paloma has shared 1,844 posts to date, currently less than one post a week. Engagement runs at 0.27%, or about 56 likes and 14 comments per post.
Midnightpaloma shows up in the InstME index as a Beauty account, 25.8K followers, 1,844 posts.
Midnightpaloma has an engagement rate of 0.27%, which is below the median of 0.57% for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
At one comment per 4 likes, the ratio points to an unusually discussion-heavy audience.
On average, Midnightpaloma's video content earns 408.3 views.
In recent weeks Midnightpaloma has kept to less than one post per week.
Midnightpaloma scores 82/100 on InstME's audience-quality checks, with about 15% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$90–$170
Based on 25.8K followers and a 0.27% engagement rate, a single sponsored post by Midnightpaloma is worth an estimated $90–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Midnightpaloma | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.57% |
| Average likes | 56 | 134 |
| Average comments | 14 | 12 |
| Posts per week | 0.38 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Midnightpaloma | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.91% |
| Average likes | 56 | 208 |
| Average comments | 14 | 22 |
| Posts per week | 0.38 | 0.24 |
Median values from 51 Beauty accounts in Canada with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 10, 2026
Midnight Paloma is a beauty brand based in Canada on Instagram, with 25.8K followers.
Midnight Paloma posts on Instagram as @midnightpaloma.
Midnight Paloma has 25,774 followers on Instagram (25.8K) as of Apr 10, 2026.
Midnight Paloma's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Midnight Paloma average 56 likes and 14 comments.
Midnight Paloma posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Midnight Paloma's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Midnight Paloma is registered as a business account on Instagram.
Midnight Paloma is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 1,844 posts.
1,844
14
Avg Views
408
Posts / Week
0.38
Growth Score
5.4 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
47.1K
Engagement
3.38%
Midnight Paloma's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Midnight Paloma is estimated at $90 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
