Luxury hotel in the heart of Covent Garden Experience the taste of Italy @sycamore_restaurant #TravellersChoice
On Instagram, Middle Eight is a Food brand based in United Kingdom with an audience of 17.7K. The account posts mainly around food and travel topics. Middle Eight has shared 707 posts to date, currently around 2 posts a week. Posts average 38 likes and 38 comments, an engagement rate of 0.43%.
On Instagram, Middle_eight_hotel runs a Food account that has published 707 posts and gathered 17.7K followers.
For Food accounts with 10K–100K followers, Middle_eight_hotel's 0.43% engagement rate is below the median of 0.75%, a read from 7,981 accounts in the InstME index.
Middle_eight_hotel's recent cadence works out to about 2 posts per week.
InstME's checks rate Middle_eight_hotel's audience 82/100, flagging roughly 15% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$62–$120
Based on 17.7K followers and a 0.43% engagement rate, a single sponsored post by Middle_eight_hotel is worth an estimated $62–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Middle_eight_hotel | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.75% |
| Average likes | 38 | 177 |
| Average comments | 38 | 10 |
| Posts per week | 2.26 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Middle_eight_hotel | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.62% |
| Average likes | 38 | 150 |
| Average comments | 38 | 9 |
| Posts per week | 2.26 | 0.95 |
Median values from 327 Food accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Middle Eight is a food brand based in United Kingdom on Instagram, with 17.7K followers.
Middle Eight posts on Instagram as @middle_eight_hotel.
Middle Eight has 17,704 followers on Instagram (17.7K) as of Jul 16, 2026.
Middle Eight's engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Middle Eight average 38 likes and 38 comments.
Middle Eight posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 15% of Middle Eight's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Total Posts
707
Avg Comments
38
More women than men · mostly 25–44
Typical for Food creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Travel
Engagement
0.24%
Middle Eight is registered as a business account on Instagram.
Middle Eight is categorized as a food and travel account in the InstME index, based on the profile's bio and Instagram category across 707 posts.
Middle Eight's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Middle Eight is estimated at $62 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
