India’s first creator driven merchandise platform. We convey creator stories to their fans through our series of customised products.
Followers
20K
Following
136
Total Posts
Engagement Rate
1.73%
Avg Likes
335
Avg Comments
Merchgarage is a verified Lifestyle creator based in India, with 20K followers on Instagram. The account has published 1,511 posts, currently around 2 posts a week. Typical posts draw 335 likes and 11 comments, putting engagement at 1.73%.
On Instagram, Merchgarage runs a Lifestyle account that has published 1,511 posts and gathered 20K followers.
Merchgarage has an engagement rate of 1.73%, which is below the median of 3.25% for Lifestyle accounts with 10K–100K followers, based on 1,602 accounts in the InstME index.
The audience comments once per 30 likes on average, a healthy amount of conversation.
Video posts from Merchgarage average 12.8K views, about 64% follower reach per post.
Merchgarage's recent cadence works out to about one post per week.
Merchgarage follows only 136 accounts while being followed by 20K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$120–$230
Based on 20K followers and a 1.73% engagement rate, a single sponsored post by Merchgarage is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Merchgarage | Cohort median |
|---|---|---|
| Engagement rate | 1.73% | 3.25% |
| Average likes | 335 | 875 |
| Average comments | 11 | 33 |
| Posts per week | 1.71 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Merchgarage | Cohort median |
|---|---|---|
| Engagement rate | 1.73% | 1.31% |
| Average likes | 335 | 370 |
| Average comments | 11 | 13 |
| Posts per week | 1.71 | 0.6 |
Median values from 1,504 accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Merchgarage is a verified lifestyle creator based in India on Instagram, with 20K followers.
Merchgarage has 20,031 followers on Instagram (20K) as of Aug 11, 2026.
Merchgarage's engagement rate is 1.73%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Merchgarage average 335 likes and 11 comments.
Merchgarage posts about 2 times per week on average.
Merchgarage is registered as a creator account on Instagram and is verified.
Merchgarage is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,511 posts.
Merchgarage's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Merchgarage carries the blue verified badge on Instagram.
1,511
11
Avg Views
12,837
Posts / Week
1.71
Growth Score
34.6 / 100
39.6K
Engagement
0.65%
A sponsored post from Merchgarage is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
