Marvel Entertainment is a verified Brand brand. The account has built 63.7M followers on Instagram. To date Marvel Entertainment has posted 11,298 times, currently less than one post a week. Engagement runs at 0.68%, or about 429,569 likes and 2,051 comments per post.
Counting 63.7M followers and 11,298 posts, Marvel sits in the InstME index as a Brand account.
Each post from Marvel averages 429,569 likes and 2,051 comments, or about one interaction per 148 followers.
Comments arrive at about one per 209 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
Marvel's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 63.7M followers but only 196 accounts followed back, Marvel shows the ratio of a well-established account.
Estimated sponsored-post value
$220,000–$410,000
Based on 63.7M followers and a 0.68% engagement rate, a single sponsored post by Marvel is worth an estimated $220,000–$410,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Brand
| Metric | Marvel | Cohort median |
|---|---|---|
| Engagement rate | 0.68% | 1.02% |
| Average likes | 429,569 | 25,711 |
| Average comments | 2,051 | 376 |
| Posts per week | 0.42 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Marvel Entertainment is a verified brand brand on Instagram, with 63.7M followers.
Marvel Entertainment posts on Instagram as @marvel.
Marvel Entertainment has 63,746,824 followers on Instagram (63.7M) as of Jul 15, 2026.
Marvel Entertainment's engagement rate is 0.68%, calculated from average likes and comments per post relative to followers.
Posts by Marvel Entertainment average 429,569 likes and 2,051 comments.
Marvel Entertainment posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Marvel Entertainment's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Marvel Entertainment is registered as a business account on Instagram and is verified.
Marvel Entertainment is categorized as a brand account in the InstME index, based on the profile's bio and Instagram category across 11,298 posts.
Total Posts
11,298
Avg Comments
2,051
Engagement
0.36%
Yes. Marvel Entertainment carries the blue verified badge on Instagram.
A sponsored post from Marvel Entertainment is estimated at $220,000 to $410,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.