Iconic Style. Modern Americana.
Reaching 15.1M followers on Instagram, Tommy Hilfiger is a verified Fashion brand. The account has published 1,860 posts, currently around 8 posts a week. Posts average 7,923 likes and 56 comments, an engagement rate of 0.05%.
Tommyhilfiger operates a Fashion account on Instagram, pairing 15.1M followers with 1,860 posts.
Against 424 Fashion accounts with over 1M followers in the InstME index, Tommyhilfiger's 0.05% engagement rate lands in the bottom quarter (median: 0.52%).
The like-to-comment split is roughly 141 to one, indicating an audience that mostly engages through likes.
Tommyhilfiger keeps a posting cadence of about 8 posts per week, more than one per day.
Tommyhilfiger keeps its following list short (347) relative to 15.1M followers, as established creators and brands tend to.
Estimated sponsored-post value
$53,000–$98,000
Based on 15.1M followers and a 0.05% engagement rate, a single sponsored post by Tommyhilfiger is worth an estimated $53,000–$98,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Tommyhilfiger | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.52% |
| Average likes | 7,923 | 9,959 |
| Average comments | 56 | 187 |
| Posts per week | 8.27 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Tommy Hilfiger is a verified fashion brand on Instagram, with 15.1M followers.
Tommy Hilfiger posts on Instagram as @tommyhilfiger.
Tommy Hilfiger has 15,078,151 followers on Instagram (15.1M) as of Jul 15, 2026.
Tommy Hilfiger's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.52%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Tommy Hilfiger average 7,923 likes and 56 comments.
Tommy Hilfiger posts about 8 times per week on average.
Tommy Hilfiger is registered as a business account on Instagram and is verified.
Tommy Hilfiger is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 1,860 posts.
Yes. Tommy Hilfiger carries the blue verified badge on Instagram.
Total Posts
1,860
Avg Comments
56
Engagement
0.01%
A sponsored post from Tommy Hilfiger is estimated at $53,000 to $98,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
