Life Is Better With Makeup 💋 Pro-inspired beauty by celeb MUA 👀 Seen in Harper’s Bazaar, InStyle, Allure, Elle ✨ Shop now👇
Mally Beauty is a verified Beauty brand. The account has built 154.8K followers on Instagram. Its posts sit across beauty and fashion. Mally Beauty has shared 7,457 posts to date, currently less than one post a week. Typical posts draw 279 likes and 37 comments, putting engagement at 0.2%.
The Beauty account Mallybeauty has posted 7,457 times on Instagram and drawn 154.8K followers.
Mallybeauty's 0.2% engagement rate is below the median of 0.47% among Beauty accounts with 100K–1M followers, measured across 1,553 accounts in the InstME index.
Comments arrive at about one per 8 likes, a sign of an unusually discussion-heavy audience.
Mallybeauty maintains a rhythm of less than one post per week.
Audience-quality analysis puts Mallybeauty at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 1,314 others against 154.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$540–$1,000
Based on 154.8K followers and a 0.2% engagement rate, a single sponsored post by Mallybeauty is worth an estimated $540–$1,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mallybeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.47% |
| Average likes | 279 | 1,059 |
| Average comments | 37 | 46 |
| Posts per week | 0.52 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Mally Beauty is a verified beauty brand on Instagram, with 154.8K followers.
Mally Beauty posts on Instagram as @mallybeauty.
Mally Beauty has 154,809 followers on Instagram (154.8K) as of Jul 15, 2026.
Mally Beauty's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Mally Beauty average 279 likes and 37 comments.
Mally Beauty posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Mally Beauty's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Mally Beauty is registered as a business account on Instagram and is verified.
Mally Beauty is categorized as a beauty and fashion account in the InstME index, based on the profile's bio and Instagram category across 7,457 posts.
Total Posts
7,457
Avg Comments
37
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Fashion
Engagement
0.15%
Yes. Mally Beauty carries the blue verified badge on Instagram.
A sponsored post from Mally Beauty is estimated at $540 to $1,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
