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Sheila Irwin | Maison de Cinq is a verified Beauty brand on Instagram, tracked in the InstME index with 140.1K followers. Content spans beauty and travel. The account has published 1,718 posts, currently less than one post a week. Typical posts draw 1,614 likes and 86 comments, putting engagement at 1.21%.
Maisondecinq is a Beauty account whose 1,718 posts have grown a following of 140.1K on Instagram.
Benchmarked against 1,553 Beauty accounts with 100K–1M followers, Maisondecinq posts a 1.21% engagement rate that is above the median of 0.47%.
One comment lands for every 19 likes, which reads as an unusually discussion-heavy audience.
Maisondecinq maintains a rhythm of less than one post per week.
With 140.1K followers but only 897 accounts followed back, Maisondecinq shows the ratio of a well-established account.
Estimated sponsored-post value
$590–$1,100
Based on 140.1K followers and a 1.21% engagement rate, a single sponsored post by Maisondecinq is worth an estimated $590–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Travel
| Metric | Maisondecinq | Cohort median |
|---|---|---|
| Engagement rate | 1.21% | 0.47% |
| Average likes | 1,614 | 1,059 |
| Average comments | 86 | 46 |
| Posts per week | 0.18 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
Sheila Irwin | Maison de Cinq is a verified beauty brand on Instagram, with 140.1K followers.
Sheila Irwin | Maison de Cinq posts on Instagram as @maisondecinq.
Sheila Irwin | Maison de Cinq has 140,117 followers on Instagram (140.1K) as of Sep 15, 2026.
Sheila Irwin | Maison de Cinq's engagement rate is 1.21%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Sheila Irwin | Maison de Cinq average 1,614 likes and 86 comments.
Sheila Irwin | Maison de Cinq posts less than once a week on average.
Sheila Irwin | Maison de Cinq is registered as a business account on Instagram and is verified.
Sheila Irwin | Maison de Cinq is categorized as a beauty and travel account in the InstME index, based on the profile's bio and Instagram category across 1,718 posts.
Avg Comments
86
411.1K
Engagement
0.37%
Yes. Sheila Irwin | Maison de Cinq carries the blue verified badge on Instagram.
A sponsored post from Sheila Irwin | Maison de Cinq is estimated at $590 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
